All Snowsports articles – Page 12
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News briefsNike appoints distributor for ACG in Europe
The US sportswear group has appointed French Albion to distribute its ACG outdoor collection across key European outdoor markets.
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ArticleLa Sportiva reaches €213m in 2025 sales
The Italian outdoor brand reported positive 2025 results despite market headwinds and is investing more than €20 million in infrastructure, welfare and training.
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ArticleAmer Sports advances climate, circularity goals
Amer Sports reported progress on climate targets, circularity and governance in 2025, while acknowledging that absolute greenhouse gas emissions increased as the business continued to grow.
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News briefsMammut launches period underwear for mountain sports
The Swiss mountaineering gear specialist and Female Engineering have developed period underwear for outdoor activities, targeting hiking, climbing, trail running and skiing.
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News briefsBurton migrates global e-commerce platform to Shopify Plus
Burton has completed the migration of its global e-commerce platform from Salesforce to Shopify Plus, introducing a rebuilt online shopping experience designed to support future gro
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ArticleMaier Sports restructures leadership team
Schwan-Stabilo has restructured the leadership of Maier Sports, with Simone Mayer assuming sole responsibility as managing director following the departure of Lothar Baisch.
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ArticleDecathlon Spain profit rises 17% in 2025
Decathlon Spain increased net profit by 17.4 percent in 2025 as sales topped €2.3 billion, supported by store investments, marketplace growth and higher online penetration.
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News briefsColumbia wins 10 Cannes Lions for “Expedition Impossible”
Columbia Sportswear received 10 Cannes Lions, including the festival’s highest honor, for its “Expedition Impossible” marketing campaign.
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ArticleSuunto celebrates 90 years with traveling archive exhibition
Suunto is marking its 90th anniversary with a traveling archive exhibition showcasing the Finnish brand’s history of innovation, design and outdoor exploration before continuing to Chamonix and Helsinki.
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ArticleOdlo celebrates 80 years of innovation
Odlo is marking its 80th anniversary with a new campaign highlighting the brand’s history, technical innovations and evolution into a global performance apparel company.
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News briefsRudy Project takes North American business in-house
Rudy Project has completed the transition of its North American business to a wholly owned subsidiary and named Jaclyn Mayer as GM.
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ArticleUSWE grows sales as US expansion gains traction
USWE Sports improved revenue and operating profitability in FY2025/26, supported by stronger US distribution, brand focus and investments in scalable growth.
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ArticleKorošec leaves Elan for government role
Elan Sports has appointed Žiga Schmidt as interim director following the departure of longtime executive Leon Korošec, who is joining the Slovenian government as State Secretary.
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News briefsSchöffel wins second consecutive German Brand Award
Schöffel Sport has received its second consecutive German Brand Award, this time for its long-term storytelling campaign “Bewusstes Rauskommen.”
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News briefsSnowTestival 2027 sells out months in advance
The third SAZsport SnowTestival will return to Kühtai, Austria, in January 2027 with a larger event area after reaching full capacity months before opening.
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News briefsViking expands winter footwear with Solarcore boot
Viking is introducing its FW26/27 Moon collection, led by a new winter boot featuring Solarcore insulation technology that was originally developed for space applications.
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News briefsHoudini advances circular design in FW26 collection
The Swedish outdoor apparel brand is expanding its circular product strategy with a Fall/Winter 2026 collection focused on durability, recyclability and material transparency.
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News briefsVaude and Innsbruck Tourism deepen sustainability partnership
The German outdoor brand and Austrian tourism organization are expanding their collaboration to encourage more sustainable outdoor experiences, from equipment choices and travel planning to responsible behavior in nature.
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News briefsKlättermusen opens larger Stockholm flagship
The Swedish outdoor brand has relocated its Stockholm flagship to a larger location, expanding retail space as part of its ongoing direct-to-consumer growth strategy.
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News briefsArc’teryx relocates Oslo store, adds ReBird services
The Canadian outdoor brand is relocating its Oslo store and introducing repair and care services as part of its broader circularity and customer engagement strategy.
