All Snowsports articles – Page 23
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News briefsNoble Biomaterials enters the bio-based anti-odor treatment market
Source: Noble Biomaterials With Salomon named as one of the launch partners, U.S. company Noble Biomaterials is bringing its new Ionic+ Botanical antimicrobial and anti-odor treatment for fabrics to market, targeting the sports and outdoor as well as the home fashions markets. Other than the company’s existing ...
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ArticleVF Corp. adapting to softer consumer environment, drops FY outlook
VF Corp is maintaining its full-year revenue growth guidance of 5-6 percent, citing its balanced portfolio and a building recovery in China as two examples, but has lowered expectations on some key financial metrics due to currency headwinds, higher inventory levels and a more promotional environment. The North Face parent ...
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ArticleNorrøna x Ulysse Nardin’s exclusive product combo with environmental message
Source: Norrøna Norrøna’s arctic Gore-Tex Pro Ulysse Nardin Edition jacket Norwegian outdoor specialist Norrøna has launched a collaboration with Swiss luxury watch brand Ulysse Nardin. The exclusive collaboration centers on the Norrøna arctic Gore-Tex Pro Ulysse Nardin Edition jacket and the Ulysse Nardin Diver Norrøna Arctic Night ...
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ArticleBergans launches first backpack compatible with Safeback SBX survival system
Bergans has developed the world’s first backpack compatible with the Safeback SBX technology. Prior to the official launch, both the backpack and the technology – the latter patented in Norway and patent pending in the EU, U.S., Canada and Japan – have won separate ISPO Awards. Safeback SBX ...
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ArticleRegatta Group strengthens leadership team
U.K.-based Regatta Group, the parent company of the Regatta, Craghoppers and Dare2b brands, has announced two new senior leadership positions. Dr. Orla Flynn started her role as the new chief operating officer in October, replacing longtime employee David Holt, who will retire next summer and no longer serve on the ...
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ArticleTwo-thirds of Odlo’s products now made from recycled or natural fibers
Just in time for Global Sustainability Day on Oct. 25, Odlo announced that it has reached another sustainability milestone: 66 percent of its total production is now made from recycled or natural fibers. This represents a further 15 percent increase year-on-year. In recent years, Odlo says its use of ...
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News briefsIsbjörn continues sustainability promise: New collection with PrimaLoft’s Ocean Bound plastic insulation
Source: Isbjörn of Sweden Isbjörn Sealion with PrimaLoft Insulation with Ocean Bound plastic Swedish outdoor children’s brand Isbjörn of Sweden continues its ambitious sustainability pledge and partnership with Primaloft for Fall/Winter 2023 with a new collection of padded products using PrimaLoft’s new insulation with Ocean Bound plastic. ...
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News briefsOberalp Group takes over German distribution for 2117 of Sweden
The Italian Oberalp Group has been responsible for the distribution of the brand 2117 of Sweden in nine European markets since the fall of 2021. Since October 2022, the group has added Germany as an important market. Oberalp has already set up a new sales team comprising freelance sales representatives, ...
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ArticleSurvey: Winter tourists shifting from slopes to hiking trails
According to a YouGov survey commissioned by German sportswear manufacturer Schöffel, winter travelers are making changes to their activities. Above all, increased cost of living and energy prices are changing winter vacations for many Germans this season. Of those surveyed, 87 percent expect winter vacations to become more expensive in ...
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News briefsNorrøna opens permanent store at Switzerland's Landquart Outlet
On Nov. 11, 2022, the Norrøna store will reopen its doors at the Landquart Fashion Outlet in Switzerland. After several years of a pop-up concept, the decision is now made after great success to a more long-term project of at least five years in the outlet. As a focal point ...
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ArticleWeak bicycle market significantly hurts Mips sales and margin in Q3
High bicycle helmet inventories at retailers and production cuts at manufacturers are hurting the Swedish Brain Protection System (BPS) manufacturer Mips AB. Net sales fell 39 percent to SEK 113 million (€10.23m) in the third quarter. Organic growth fell by 50 percent. Bit fell 66 percent to SEK 37 million ...
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News briefsDidriksons continues to invest heavily in Europe
Swedish outdoor brand Didriksons, founded in 1913 in Grundsund by Julius and Hanna Didrikson, continues to do well in Europe, especially in Germany, which is currently the company’s largest market. In order to get closer to its European customers and offer more efficient deliveries to end consumers, Didriksons is now ...
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News briefsReima x WWF collection to raise funds for conservation
Finnish outdoor kidswear specialist Reima has introduced a special collection, the proceeds from which will go towards supporting WWF’s global conservation work. For every Reima x WWF collection item purchased between July 15 and Dec. 31, 2022, Reima will donate €2 to WWF’s global conservation efforts, with a minimum contribution ...
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News briefsJack Wolfskin appoints head of people and culture
Source: Aki Ben-Ezra Aki Ben-Ezra Aki Ben-Ezra has joined Jack Wolfskin as head of people and culture on Oct. 4. In this role, she uses her strategic leadership skills to create an environment in which Jack Wolfskin’s culture becomes a unique competitive advantage. She will also optimize ...
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ArticleSnow Peak USA announces new leadership structure
Snow Peak, the outdoor gear and apparel company originally from Japan and currently distributed in Asia, the U.S. and the U.K., has reorganized its leadership structure in the U.S. While the brand continues to grow in the territory – more than tripling its sales over the past four years – ...
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ArticleRevolutionRace gets boost from new markets, products
RevolutionRace (RVRC), in its first full year as a publicly traded company, realized 48 percent revenue growth to 1,331.5 million Swedish kronor (€121.0m) and 50 percent profitability expansion to SEK 288.0 million (€26.1m). The Swedish company, now headed by CEO Paul Fischbein, attributes its steady progress over the last four ...
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News briefsThe North Face is expanding Clothes the Loop program to France and U.K.
The North Face (TNF) has expanded its recycling program “Clothes the Loop” into stores in France and the U.K. The project that was piloted in the U.S. in 2013 and rolled out in all American TNF retail and outlet stores two years later invites consumers to bring in unwanted clothing ...
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News briefsFreeride world Tour welcomes Scott as a new and RECCO as a returning sponsor
The Freeride World Tour (FWT), hosted globally for the best freeride skiers (2023 with stops planned in Canada, Spain, Andorra, Austria and Switzerland), has signed a new partnership with Scott as its new official supplier of goggles and safety products for the FWT until 2025. FWT also reported that another ...
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News briefsDynafit premiers “Youngstar” kid’s ski touring collection
This winter, Dynafit is rolling out a product initiative to attract children and youngsters to the sport of ski touring by offering a complete series of lightweight equipment that is developed and anatomically adapted to children’s needs. The new “Youngstar” collection includes hardware (skis, bindings, boots, poles) as well as ...
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ArticleHoudini invests in Forward To Nature brand messaging platform; new store in Stockholm
Swedish brand Houdini launched Forward to Nature, its first global brand messaging platform that expresses the brand’s ethos focused on regenerative practices. With a six-figure investment, the largest in the brand’s history, Forward to Nature launched on Oct. 5, 2022, with a 60-second short film (see below). Forward to Nature ...
