All Snowsports articles – Page 84
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News briefsDeuter introduces head of sales
German backpack and sleeping bag manufacturer Deuter has only now officially announced that Gerrit Pfurr was promoted to general sales manager for all sales areas in July 2020. Pfurr’s core task is the sustainable realignment of the Deuter sales organization. The goal is to continue to grow internationally while preserving ...
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ArticleBollé Brands Group with executive changes for e-com, CSR, marketing and sales
Bollé Brands Group has hired new staff for its marketing, business, e-commerce and corporate social responsibility departments to support the plan to strengthen both its digital and local presence, raise awareness of all the group’s brands - Bollé, Cébé, Spy+ and Serengeti - and strengthen its socially responsible investment policy. ...
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News briefsRab and Kendal Mountain Festival announce “The Mountain People Film Grant”
Rab (owned by Equip Outdoor Technologies Ltd.) will be awarding “The Mountain People Film Grant” at this year’s Kendal Mountain Festival, which will run from Nov. 18 to 21. Equip brands Rab and Lowe Alpine have been long-standing partners of the festival, and the grant is part of their support ...
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News briefsChange of management at Mammut Sports Group
Source: Conzzeta Oliver Pabst Following the successful completion of the change of ownership from Conzzeta to Telemos Capital, the board of directors of Mammut Sports Group and CEO Oliver Pabst have jointly decided to initiate the company’s next phase under new leadership. Pabst will step down as ...
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News briefs
Columbia prepares to launch Omni Heat Infinity campaign
“There is no such thing as bad weather. There is just bad clothing,” says Haskell Beckham, senior director of innovation at Columbia Sportswear, in a short video for industry professionals to explain the superior warmth retention and breathability properties of its latest technology, Omni Heat Infinity. It has already been ...
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News briefsSchöffel-Lowa retail joint venture expands its store network
The joint venture Schöffel-Lowa-Sportartikel GmbH & Co. KG, once founded by the two German outdoor companies Schöffel and Lowa, is strategically expanding its store network. Two new shop-in-shop locations opened in southern Germany on Sept. 16 and brought the joint venture’s sales network to 35 (29 in Germany, 4 in ...
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News briefsLycra introduces new one-size-fits-more fiber
With the launch of a new stretch fiber named Lycra Adaptiv, The Lycra Company (based in Wilmington, U.S.) is addressing the demand for more inclusive sizing that is not only important for consumers but might also allow for a potential reduction of SKUs by covering a broader range of body ...
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News briefsSpain’s outdoor exports grow strongly in H1 2021 compared to pre-Covid period
According to the Spanish business magazine Palco23, citing figures from Icex Spain Export and Investment, Spain’s exports of outdoor equipment reached a total of €122.5 million between January and June 2021, an increase of 67.5 percent compared to the same period in 2019. Over the past five years, exports in ...
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News briefsPertex introduces mono-material laminate Pertex Shield Revolve from recycled polymer
Fabric specialist Pertex, based in Clitheroe, U.K., announced the go-to-market of its new range of waterproof/windproof/breathable materials named Pertex Shield Revolve. The new laminated materials are made from a single polymer (100 percent recycled polyester) in order to improve both the recyclability and carbon emissions of the fabrics. The mono-material ...
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News briefsOrage returns to Europe
Montréal-based brand Orage, co-founded by Eric D’Anjou in 1989 and catering primarily to freeride skiers and snowboarders, is reportedly expanding back into the European market. After undergoing several changes of leadership and direction under the umbrella of the company Coalision and its CEO and president Bernard Mariette, the brand was ...
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News briefsEvoc Sports expands marketing team
Source: Jo Beckendorff Alexandra Hlawitschka On Sept. 6, Alexandra Hlawitschka started as the marketing content and press manager at German sporting goods travel transport and backpacking expert Evoc Sports. She joins Evoc from German sports glove manufacturer Roeckl Sporthandschuhe, where she spent nearly five years as communications ...
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News briefsEarly-bird bookings for Slide and OTS close mid October
The Slide and Outdoor Trade Show Winter, planned for Oct. 18-20 at the Telford International Centre, U.K., reports increasing demand for its exhibition space. According to the organizing company Rare Management, two-thirds of the space is already booked. For brands wanting to take advantage of reduced booking rates, time is ...
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News briefsColumbia to introduce next evolution in thermal-reflective Omni-Heat insulation
Columbia Sportswear has announced a patented, NASA-inspired new addition to its Omni-Heat line of insulation materials. The new Omni-Heat Infinity technology is a “gold metallic lining material in a pattern scientifically engineered to optimize warmth and breathability.” Columbia will use the material in more than 80 jackets, boots and accessories ...
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News briefs
Artilect to use Trizar treated fabrics for new collections
U.S. start-up brand Artilect Studio will add Trizar fabric technology to some of its new cold-weather styles for fall 2022. The protective ceramic coating material (used under the Emisshield brand name to protect space ships from heat) integrates heat-radiating agents that should increase warmth and moisture vapor transmission rate, improve ...
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News briefsEisbär with new design and sales staff
Eisbär Sportmoden, under the management of sports industry veteran Ronald Mühlbeck since Sept. 2019, announced the restructuring of its product & design and sales divisions at the company headquarters in Feldkirchen/Donau in Austria. Source: Eisbär Thomas Oberhofer As the new product manager, Thomas Oberhofer has been responsible ...
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ArticleDalbello teams up with Life Reskiboot to develop circular economy system
Italian ski boot manufacturer Dalbello, since 2015 part of the Marker Völkl group of companies (MDV), has been a partner of the Life Reskiboot project, co-funded by the European Commission, since September 2020 to target the problem of plastic waste management with a new paradigm applied to ski boot construction ...
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News briefsPatrick Berresheim leaves Birkenstock, joins Jack Wolfskin as new VP Digital
Source: Jack Wolfskin Patrick Berresheim Digital specialist Patrick Berresheim has joined the Jack Wolfskin team to fill the newly created role as vice president digital at the German brand. The German outdoor brand sees significant growth potential globally, especially since it was acquired by Callaway Golf in ...
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ArticleOeko-Tex reports successful 2020/21 year, with strong growth for Made in Green label
In its annual report for 2020/21, Oeko-Tex looks back to a turbulent era by changes and challenges due to the pandemic and the increasing pressure to move all partners in the supply chains to more sustainability and less CO2 emissions. During the last year, Oeko-Tex went live on Instagram for ...
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News briefsManufacturing company PTT receives ISO 9001 certificate, passes Puma audit
Textile manufacturer ProTecTekstil (PTT) in Muskosredicze, Croatia, has completed two comprehensive certification processes and now holds the ISO 9001:2015 certificate. Besides that, the plant – owned by Munich-based functional clothing specialist Hyphen Sports GmbH – passed an audit by German brand Puma for possible production at the site. PTT offers ...
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News briefsMaier Sports offers environmentally friendly impregnation and cleaning service
Outdoor apparel specialist Maier Sports is offering a professional and convenient impregnation and cleaning service for its clothing in cooperation with MeyerundKuhl, a specialist in sustainable and environmentally friendly cleaning and reimpregnation of functional textiles with a focus on outdoor and sports clothing. Founded in 2014, the company from Hardegsen ...
