All Tecnica articles
-
Data & AnalysisGlobal outdoor footwear market grows 17.8%
2022 outdoor footwear sales are up. 5 companies represented just over 50% of all sales. Find all the sales, growth and market share numbers here.
-
News briefsRestructuring of DACH sales team at Tecnica Footwear
Source: Tecnica Luigi Tamai and Fabian Steinmetz Following the establishment of the new Tecnica Footwear business unit under the leadership of Adriano Rossato in February, the Italian footwear manufacturer has restructured its sales team for Germany, Austria and Switzerland. Fabian Steinmetz took over the position of Sales ...
-
ArticleTecnica Group reports record financial year
According to its 2022 financial statements just published, Italy’s Tecnica Group looks back on the highest results in its history, with sales of €561 million, up 21 percent year-on-year. Adjusted Ebitda amounted to €94.5 million, up 14 percent compared to FY2021. In 2022, the company also posted a consolidated operating ...
-
ArticleShe Is Outdoors Women’s Gear Award: A target group with much untapped potential
A down jacket by Rab has won the Women’s Gear Award from She Is Outdoors. Five other products have received honorable mentions. The award offers the opportunity to take a holistic look at the women’s segment, and while there were many impressive submissions, it is clear that a lot of ...
-
ArticleTecnica Group’s ski boot recycling project aims at closing the loop
The Tecnica Group is committed to closing the circle of ski boot life cycles: 4,200 ski boots have already been collected, dismantled and recycled into new products in the first year since autumn 2021 of the group’s “Recycle Your Boots” (RYB) project.
-
ArticleRugged outdoor footwear market rebounds in 2021
After a disappointing 2020, impacted adversely by the global pandemic, the global branded outdoor shoe market returned to growth last year. Worldwide rugged outdoor footwear sales climbed 28 percent higher to $6,756 million in U.S. dollars in 2021, based on research conducted by the Outdoor Industry Compass in partnership with Sporting Goods Intelligence.
-
ArticleTecnica rolls out ski boot recycling project in eight countries
After revealing its plans for an end-of-life solution for used ski boots in spring this year, the new “Recycle your boots” project by Tecnica is about to start. The circular project, launching in the Alps region this fall, aims to contribute to protecting the planet by recycling used ski boots ...
-
News briefsWith 27% growth in H1, Tecnica performed better than in 2019
Italian Tecnica Group posted revenues of €173.7 million in its H1 that ended June 30 (+27 percent compared to H1 2020). Ebitda increased to €17.1 million from €2.7 million in H1 last year. The net result shows a loss of €2.5 million (€14.2 million in H1 2020). Lowa, Rollerblade and ...
-
ArticleInline skating compensates for Covid-19 impact on Tecnica results
The Tecnica Group reported a 9.8 percent drop in sales to €382 million for 2020 but said it still managed to further improve Ebitda by 10.7 percent to €55 million. The parent of brands such as Nordica, Blizzard, Tecnica, Lowa, Moon Boot and Rollerblade said its outdoor sales fell 10 ...
-
ArticleTecnica launches ski boot recycling project
Tecnica has introduced Recycle Your Boots, a project that aims to promote the circular economy by transforming old, used boots into second-generation materials. A ski boot is made of up to 120 components, which typically end up in the landfill, the company explains. Any skier who plans to buy a ...
-
News briefs
New North American business unit director for Tecnica Footwear
Tecnica Group has appointed Rob Phillips as North American business unit director for Tecnica Footwear, a newly created role. Responsible for overseeing commercial operations, product and marketing, Phillips comes to Tecnica with over 14 years of diverse sales and management experience, including seven years with 5.11, where he helped lead ...
-
News briefsTecnica Group North America with new VP, COO
Source: Tecnica Sam Cook Tecnica Group North America has promoted Sam Cook to vice president and chief commercial officer for its alpine and footwear business units. Cook, previously the president of Blizzard Tecnica and responsible for continued growth of the two brands in North America, will oversee ...
-
News briefs
Tecnica Group Germany reorganizes sales team
Tecnica Group Germany is reorganizing the sales team for the Blizzard, Tecnica and Tecnica Outdoor brands. On Nov. 1, freelance sales representative Andreas Bockshecker will take over Eastern Germany from Uwe Rabenstein. Holger Dörsam and Uwe Weyrich will travel Northern Bavaria in addition to their current areas. Eastern Bavaria and ...
-
News briefs
Tecnica goes partly direct in the U.K.
After 17 years of collaboration, the Tecnica Group has decided to stop working with a distributor in the U.K. and Ireland for the Blizzard, Tecnica and Nordica brands, using sales agents instead. The current distributor, TKC Sales, will deliver the autumn/winter 2020 collections as planned, with the exception of the ...
-
News briefs
Tecnica supports U.S. footwear industry employees affected by Covid-19
The U.S. division of the Italian brand Tecnica has partnered up with the Two Ten Footwear Foundation, an organization that provides emergency financial assistance to footwear employees in crisis in the U.S. For every pair of Tecnica’s technical trail boots and shoes sold in the U.S. from June 10 to ...
-
ArticleTecnica Group performs better than expected
Tecnica Group reported better-than-expected results for 2019, adding that e-commerce and sales of outdoor products and inline skates were positive in the first quarter of 2020, despite the Covid-19 pandemic. The net turnover of the group went up by 6.4 percent to a record €424 million in 2019, which was ...
