Messe München has appointed Christoph Beaufils to the new position of ISPO brand manager. For the last two years he worked as trade marketing manager at Willy Bogner and at Marc O'Polo International. Prior to that, he spent nearly 14 years in digital and print media, creative page design, event marketing, mobile marketing, strategic brand planning and similar functions. ISPO also has a new community manager for the outdoor segment, Kim Scholze, who has taken the place of Anna Bistritzki. In the last four years, Scholze held various responsibilities at Bench, taking care of its sports collection, while organizing some innovative promotional initiatives for other brands.. Before that, she worked as editor for a couple of snowboarding magazines and as marketing manager for Nitro. She also wrote a book on snowboarding for children. Meanwhile, Paul März has resigned as exhibition director of Ispo Beijing and Ispo Shanghai, and he has not yet been replaced.