All Vibram articles – Page 2
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News briefsAustralian work boots brand Rockrooster to step into outdoor footwear market
Rockrooster, an Australian safety and work boots brand founded in 1980, announced its expansion into hiking and outdoor footwear. The company had started to sell several outdoor style boots by the end of 2020 but decided to launch a new consistent line of 15 outdoor shoes in 2022 that is ...
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News briefsU.S. brand Softstar introduces zero-drop waterproof hiking boot
Renowned since the mid-1980s for its in-house designed and hand-made, minimal, leather footwear featuring the “barefoot” feel and zero-drop soles, U.S. footwear brand Softstar is now launching a hiking boot. Privileging high-quality, flexible, responsibly sourced materials that allow for free and natural movement and comfort, the Switchback boot is due ...
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News briefsVibram’s “Repair if you care” campaign continues
Vibram’s “Repair if you care” campaign, which focuses on the concept of reuse and repair as a sustainable approach, is entering a second round. The company, for which repair has played a central role for the past 80 years, underlines in it once again the importance of reprocessing shoes and ...
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News briefsVibram’s virtual Mobile Lab Tour 2021 with focus on new eco climbing sole
Source: Vibram The Vibram Sole Factory Mobile Lab continues its virtual tour this year. The project’s mission is to individually enhance the performance of footwear by replacing the old sole with a new one from Vibram. The tour will run from June 14 to 25 and is ...
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News briefs
Vibram North America undergoes management changes
Italian outsole specialist Vibram has announced several changes to its North American leadership team. It said this is part of its long-term organizational strategy to align the company for growth. Tammy Vrahopoulos, a former Deloitte employee and HR strategy consultant, has been hired as the company’s VP of human resources. ...
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News briefsVibram wants those who care to resole their shoes
Vibram has presented the new digital “Repair if you care” campaign to encourage consumers to have their shoes resoled and avoid waste. The campaign focuses on the concept of reuse and repair as a sustainable approach. It also aims to reintroduce people to the fact that repair is a valuable ...
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News briefsVibram Sole Factor Mobile Lab goes virtual
The Vibram Sole Factor Mobile Lab, a mobile workshop that has been on the road since 2015 in Italy and Europe at trade shows, sporting events and other occasions to enable the individual fitting of shoes by re-soling them with a Vibram sole, will now be available online. The customization ...
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News briefsVibram pays bonus as a positive signal
Like many other companies, Vibram has been hit hard by the current Covid-19 pandemic. Both the research center and production at the Vibram Tech Center in Guangzhou, China, were closed for almost 10 weeks and are now operating at about 80 percent capacity. The production site in Albizzate, near Milan, ...
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News briefs
Vibram suspends production in Italy, resumes it in China
Vibram has decided to temporarily suspend production at its factory in Albizzate near Milan, Italy, for at least one week to allow all employees to stay safely at home. The Vibram stores in Milan, Boston and Montebelluna (Northern Italy) are also closed. In Asia, production and the headquarters in Guangzhou ...
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News briefs
Italian climber Della Bordella represents Vibram
Vibram has announced Matteo Della Bordella as a new brand ambassador. The 35-year-old Italian climber and adventurer has been collaborating with the company as a product tester for several years and is now moving on to promotion. Since 2018, Della Bordella has also served as the president of the Ragni ...
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News briefs
New version of Vibram Arctic Grip goes All Terrain
Vibram has unveiled the Vibram Arctic Grip All Terrain, a new version of the Vibram Arctic Grip. The Vibram Arctic Grip technology was designed to enable enhanced grip on ice, especially wet ice. The new version combines this technology with a new compound, the Vibram XS Trek Evo, developed by ...
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News briefs
Fourth edition of “Naturae” in Montebelluna
Aku is organizing the fourth edition of Naturae, an opportunity for people to reflect on the relationship between humans and nature. This year’s event, originally created by Aku, is taking place in Montebelluna, in Italy’s Veneto region, from Feb. 14 to March 7 and is organized in partnership with Vibram.
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