All Outdoor Industry Compass articles in Volume 5, Issue 15-16 – Page 3
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News briefs
Wild Country, the British brand of climbing products acquired by...
Wild Country, the British brand of climbing products acquired by Salewa early last year, has begun to introduce items from the Italian brand to selected outdoor stores in the U.K. The distribution of the recently acquired British brand for climbing products. As reported, Salewa will start representing Wild Country in ...
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News briefs
Camp, the Italian mountaineering company, is about to set up...
Camp, the Italian mountaineering company, is about to set up its own subsidiary for the Russian market. The chief of the new operation based in Moscow is Artem Zaikin. Over the past eight years, Zaikin served first as brand manager and for the past three years as head of marketing ...
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Article
Inov-8 gets backing from a private equity fund
This British brand of trail running shoes and other performance footwear signed a deal last May for an equity increase funded by a U.K. low-cap private equity company, Isis Equity Partners, to help support its strong growth at home and abroad, its expansion into new markets and further product development. ...
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News briefs
After an impressive sales increase of about 40 percent last...
After an impressive sales increase of about 40 percent last year, Adidas Outdoor has again lifted its global sales at a double-digit rate so far this year, driven by expanded ranges as well as growing sales in existing stores. Adidas Outdoor reached a turnover of about €300 million in 2011 ...
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News briefs
The European Parliament voted on July 4 to reject the...
The European Parliament voted on July 4 to reject the Anti-Counterfeiting Trade Agreement (ACTA), which therefore cannot become law in the European Union. A total of 478 members of the European body voted against the deal, with 39 in favor and 165 abstentions. The guidelines of the treaty was meant ...
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News briefs
Oberalp will replace Project 2010 as the distributor of Fischer...
Oberalp will replace Project 2010 as the distributor of Fischer Sports in Italy, starting in March 2013. The deal is described as a strategic partnership that will involve cooperation in product development, branding and marketing. The two family-owned companies already collaborate through the studio of Antonio Dus in Montebelluna, which ...
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Article
The outdoor brands invoiced 14.5% more for footwear in 2011
According to our annual survey of the market, sales of branded outdoor shoes grew by 14.5% at the wholesale level in 2011 worldwide in terms of U.S. dollars, with increases of 9.6 percent in the U.S. and 18.6 percent in the rest of the world. This was better than the ...
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News briefs
Sierra Designs is adopting the European En 13537 standards to...
Sierra Designs is adopting the European En 13537 standards to test the temperature ratings of its hooded sleeping bags. They are said to be more accurate than the test standards used in the U.S.
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