All Artilect articles
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ArticleNuyarn certified by Responsible Wool Standard
Nuyarn, a performance wool product whose spinning technology releases the natural performance characteristics of the Merino wool fiber twisted out by traditional spinning methods, is now fully certified to the Responsible Wool Standard (RWS) by Textile Exchange. According to the manufacturer, TMC Ltd in New Zealand, Nuyarn is characterized by ...
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News briefsSherpa and Artilect get sales support in Austria
Georg Dorfer The sales team of Sherpa Adventure Gear and Artilect around European Sales Director Wolfgang Jahn is to be boosted: Georg Dorfer has taken over the Austrian representation of the Nepalese outdoor and travel wear label Sherpa Adventure Gear and the young high-performance outdoor brand Artilect; ...
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News briefsArtilect goes to market with Allied Feather + Down ExpeDry down treatment
With U.S. brand Artilect as a launch partner, Allied Feather + Down (AF+D) is introducing its new ExpeDry treated down quality to the market. The new, gold-based nano-treatment has been developed together with Fuze Biotech, a company specializing in chemical-free textile enhancements. According to AF+D, the technology helps to reduce ...
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News briefsSupport for Bradshaw-Taylor’s sales in Germany
Katharina Bieseke Katharina Bieseke joins the sales team for Bradshaw-Taylor’s brands Sherpa Adventure Gear, Artilect, Tentree and Le Chameau in Germany. In consultation with European sales director Wolfgang Jahn and sales manager Sven Kreitner, she is responsible for the retail partners in the brick-and-mortar and online segments. ...
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News briefsTMC introduces new Herculan apparel yarn made with carpet wool
New Zealand-based TMC Ltd, the owner of the Nuyarn spinning technology and supplier for outdoor brands like Artilect, introduces “Herculan,” a new wool blend yarn, to the apparel market that is made with so-called “carpet wool”: wool fibers with a thickness over 38 microns that mostly go ...
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News briefsArtilect ignites next stage of A/SYS clothing system
After starting its premiere season fall/winter 2021/22 with its A/SYS-1 and A/SYS-2 clothing system styles, i.e. base layers and next layers (midlayers), the newcomer brand Artilect from Boulder, Colorado, is now following up with the product groups A/SYS-3 to A/SYS-5 for fall/winter 2022/23: insulayers, breathable vapor layers and weatherproof mission ...
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News briefsGreen Theme Technologies launches more PFOA free Empel DWRs
U.S. company Green Theme Technologies (GTT) is launching a series of new DWR treatments based on its dry-finishing Empel platform. The new technologies provide DWR, anti-wicking and stain-release properties, PFOA/PFOS-free as tested by Bureau Veritas. From the field of outdoor apparel, brands like Artilect, Black Diamond, Trew Gear, Stoney Creek ...
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News briefs
Artilect to use Trizar treated fabrics for new collections
U.S. start-up brand Artilect Studio will add Trizar fabric technology to some of its new cold-weather styles for fall 2022. The protective ceramic coating material (used under the Emisshield brand name to protect space ships from heat) integrates heat-radiating agents that should increase warmth and moisture vapor transmission rate, improve ...
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OpinionOR Summer: Considerably smaller, but an important signal
More than a week ago, the Outdoor Retailer Summer (ORS) wrapped up in Denver, Colorado. Due to Covid-19, the show could not take place in its usual slot, making it too late in the year for many companies and retailers. Still, the show was an important event, as it was ...
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ArticleEDM Interview Series #03-2021: Artilect
In part 3 of EDM’s new Interview Series, we spoke with Trent Bush, founder and Co-CEO of Artilect.
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News briefsArtilect becomes future Nuyarn reference brand
The new Boulder, Colorado-based outdoor brand Artilect and New Zealand-based TMC Ltd , owner of the spinning technology Nuyarn , are starting a material and design collaboration for Artilect’s first range of technical apparel and accessories to debut this fall. Nuyarn forms the basis for the collection, consisting ...
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News briefsArtilect launches new global storytelling platform Culturelines
Artilect , the new performance-driven outdoor apparel brand founded by skater and snowboarder Trent Bush and Bradshaw Taylor ’s Corry Taylor in Boulder, Colorado, has just launched Culturelines , a print and digital publication covering stories from the outdoors, technology, music, arts and culture. New stories will be ...
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News briefsDesign expert Sonia Lunardon joins new outdoor brand Artilect
Source: Artilect Sonia Lunardon Artilect , the action/outdoor brand newly founded by Trent Bush and Corry Taylor, has hired Sonia Lunardon as director of technical design and development. In this role, Lunardon joins design director Erica Cahn and co-founder and ...
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ArticleNew outdoor brand Artilect to hit stores next year
A new outdoor brand, Artilect® , has announced its launch on the global market. The founders of the brand, based in Boulder, Colorado, are Trent Bush and Corry Taylor . Bush is no stranger to building brands. He founded his first brand, the Twist Clothing Company , in the ...
