The European Outdoor Conservation Association (EOCA) has launched its first online fundraiser of 2021 to coincide with Earth Day on April 22 and raise funds for vital conservation projects around the world.
The theme for this year’s Earth Day is “restore our earth,” which fits with EOCA’s recently launched five-year strategy which has climate action at its heart, its new two-year focus addressing the loss of biodiversity, as well as directly linking to the conservation projects it funds.
EOCA members have once again donated products for sale or hosting events on their own websites, with 100 percent of the money raised coming to EOCA. The items will be sold via Outdoor Gear For Good (OGFG), a community interest non-profit company set up to collect donations of inventory and reuse, resell or recycle it, with all profits going to outdoor-related charities, in this case, EOCA. EOCA members like Cumulus, Deuter, Lowe Alpine, Ortlieb, Ortovox, Osprey, Schöffel, Söllworld, Stanley, Tentsile or Trangoworld had donated, and products are available in OGFG’s eBay U.K. store since April 19.