Nikwax has launched a #DoMoreWithNikwax challenge. Throughout the month of July, three female athletes who have biked around the world will each ride on a bicycle for over 2,000 km, camp across ten countries and hike up the highest three peaks in the U.K., Germany and Scandinavia. Together, they will ride their bicycles over 7,000 km and hike for 7,000 km. In the process, they will encourage people to donate to the European Outdoor Conservation Association (Eoca), of which Nikwax is a sustaining member.