All Fjällräven articles – Page 2
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News briefsFjällräven unveils another upcycled line
Fjällräven is launching a second collection of clothing and equipment from its Samlaren project, using upcycled materials to make classic Fjällräven products in one-of-a-kind designs and color combinations. “Our production processes don’t create large amounts of leftover materials, which is good, and which is why Samlaren is a limited collection. ...
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News briefsNaturkompaniet Västerås moves to larger location
On March 24, retailer Naturkompaniet will open the doors to a brand new store in the Erikslunds shopping center in Västerås, a town about 1 hour west of Stockholm in the Swedish province of Västmanlands län. With an area of 1,000 square meters, it will be the largest Naturkompaniet store ...
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News briefsRecord number of applications for Fjällräven Polar 2023
Interest in the adventure event Fjällräven Polar has always been high, but the response to Fjällräven Polar 2023, which had to be paused for two years due to the pandemic, exceeded all expectations, the Swedish outdoor company Fjällräven said when it announced the winners of a spot in this 300 ...
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News briefsNaturkompaniet opens new Fjällräven store in Norway
Swedish outdoor chain Naturkompaniet is continuing its expansion in Norway with the opening of a new Fjällräven store in Trondheim. With Naturkompaniet and Fjällräven heavily focused on a sustainable outdoor life and making products that last, the new store reflects this. Consumers will be able to deliver Fjällräven’s G-1000 ...
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ArticleFabian Nendza: “We see ourselves as pioneers”
Can a retailer play a role in the circular economy? Through customer dialog and guidance, Globetrotter aims to do just that.
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ArticleDaring to think de-growth in the textile industry
Over-consumption can’t go on, but does de-growth have to equal financial losses in the textile industry? Charles Ross explores alternatives.
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ArticleFrilufts drives Q2 growth at Fenix Outdoor as stores reopen
Fenix Outdoor International’s sales increased by one-third in the second quarter as the company’s outdoor retail segment (Frilufts Retail Europe) in Germany (Globetrotter retail chain) rebounded due to the reopening of stores following the Covid lockdowns. The company said sales for the three months to June 30 rose 29 percent ...
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News briefsExped steps into new distribution partnerships in Austria and France
Zurich-based company Exped is expanding its brand presence in Austria and France and altering its distribution model for Austria. As of Sept. 15, 2022, the Austrian market will be served by Exclusiv Sportartikelvertrieb GmbH, which also carries Italian footwear specialist Scarpa as a sales agency. Thomas Miedl will be the ...
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ArticleFenix Outdoor sales rise 30 percent in first quarter
Fenix Outdoor International generated a 22 percent increase in first-quarter operating profit to €17.7 million on a 30 percent topline expansion to €165.2 million against €127.1 million. The outcome was negatively impacted by about €2 million in one-time additional transportation costs. But the strong results for the Fjällräven, Tierra, and ...
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News briefsGlobetrotter opens second city store in 2022
On April 28, outdoor equipment supplier Globetrotter is opening its newest store in downtown Augsburg in southern Germany. On three floors and around 1,000 square meters, the store in Annastrasse offers a broad outdoor range from the hiking, trekking, travel and everyday outdoor segments as well as brand stores from ...
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News briefsThe Caliswede way: Specialized and Fjällräven launch “The Great Nearby” campaign
California-based bike brand Specialized and Swedish outdoor label Fjällräven have teamed up to launch “The Great Nearby” campaign, an exchange of ideas and culture that combines Fjällräven’s expertise in sustainable, timeless and functional outdoor gear with one of Specialized’s main goals of improving the planet by making high-performance, durable gear. ...
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News briefsNaturkompaniet re-opens expanded store in Stockholm
Naturkompaniet has expanded its store at Kungsgatan 26 in Stockholm, which originally opened in 1993 as a Fjällräven store. The new store has an area of 436 square meters and offers the largest assortment of Fjällräven products, as well as a large workshop where customers can get help with the ...
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ArticleFenix reports records for Q4 thanks to sales increase and despite Omicron hit
Fenix Outdoor International has reported record fourth-quarter earnings driven by surging sales in its Frilufts segment and the delivery of goods delayed in the previous three months from the Brands division. The company said net sales for the three months to December 31 rose by 33 percent to €196.5 million ...
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ArticleFenix says Germany recovery underway but warns of supply-chain issues
Fenix Outdoor has reported a rise in third-quarter sales and earnings but warned that global supply chain issues and Covid outbreaks in some of its manufacturing locations were still posing problems. The company also said it aimed to manufacture up to 20 percent of its own products by acquiring or ...
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News briefsFjällräven launches platform to design your own Kånken
With Kånken Me, Fjällräven is launching a new platform that makes it possible for Kånken fans to be creative and make their Kånken even more personal. With 14 color options and 15 customizable pieces, the online configurator offers over 100,000 billion possible combinations, making it nearly impossible ...
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News briefsFjällräven launches new Kånken made from wood cellulose fiber
For the upcoming 2021 fall deliveries, Fjällräven is introducing the first Kånken daypack made from the brand’s proprietary Pine Weave cellulose material, paying homage to Kånken’s first design in 1978. According to the brand’s press release, the wood-based lyocell weave used for the new Tree-Kånken is developed exclusively for Fjällräven ...
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News briefsChanges in the sales strategy at Fjällräven Germany
As part of Fjällräven Germany’s new sales strategy, which was already initiated in the second half of 2019, sales have now been divided into the two areas of strategic accounts and field sales in order to maintain greater market and customer proximity. Andreas Kost was named head of field sales ...
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ArticleMixed results for Fenix Outdoor
Fenix Outdoor International had a difficult start to the year and still faces some of the challenges that have marked 2020. Management said major store closures in Europe hampered business in Q1, although there were some upsides, such as the performance of retail stores in Sweden, Finland and Denmark, as ...
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ArticleFenix Outdoor unveils its 2021 goals
Fenix Outdoor International had a tough year in 2020 due to the pandemic and its store closures, with sales falling by 7.3 percent to €563.0 million. The operating margin (Ebit) contracted by 3.1 percentage points to 10.9 percent. Net profit declined by 44.6 percent to €33.9 million. But in its ...
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News briefsFenix brands well-perceived for their sustainability efforts
The Sustainable Brand Index, a consumer ranking brand study that examines how brands are perceived in terms of sustainability in Scandinavia, the Baltic States and the Netherlands, has rated Fjällräven the most sustainable brand in Sweden in the “Clothing & Fashion - Brand” category. Fjällräven won the ...
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