All Messe München articles – Page 2
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OpinionPerformance Days: Moved up to another level?
3,838 people came through the doors to Performance Days in late October 2024, the two-day ingredient sourcing event at Messe Munich last week. The event in March of this year had a 2,999 footfall – which was a show record attendance in itself. At a time when some shows are ...
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ArticleEOG and MMG present the new OutDoor concept
According to the organizers, industry leaders back the revamped OutDoor 2025 model, promising 20% growth in exhibitors and visitors while reducing costs.
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ArticleSo what’s additional at Performance Days this October?
Performance Days in October will showcase exciting new features, workshops on sustainability, and innovations in sportswear and outdoor gear.
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ArticleEOG collaborates with retailers to shape OutDoor 2025
EOG and Messe München have launched a Retail Advisory Council, engaging retailers to refine and innovate the OutDoor 2025 trade show concept.
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Article2025 and beyond: A new direction for OutDoor by ISPO?
Due to the ongoing discussions about OutDoor by ISPO and the very ambivalent opinions about the last edition earlier this June, the European Outdoor Group (EOG) and Messe München (MMG) have started the consultation process on the first proposals for fundamental changes to the trade show. A first taste of ...
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ArticleOutDoor by ISPO 2024 – what’s next?
In this recap/opinion piece on OutDoor by ISPO, OIC editor-in-chief Wolfgang Greiner tries to get to the bottom of the question of how the future of trade shows could look and whether everything is as bad as often portrayed.
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ArticlePerformance Days: Why to turn up to “The Future of Polyester: Beyond the Bottle”?
The ingredient sourcing show Performance Days returns to Messe Munich on March 20-21, but is it worth attending? The easy answer is YES! Hopefully, this article by our expert Charles Ross will enlighten you as well.
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OpinionAn open letter from Mark Held on the future of outdoor trade shows
The European Outdoor Group (EOG) asked Mark Held, its co-founder and former President, for his take on the situation regarding trade shows as a whole. In response, Mark wrote an open letter to the industry from his own perspective.
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SponsoredPerformance Days 2024: Innovative, sustainable and informative
The spring edition of PERFORMANCE DAYS runs on March 20–21, 2024, at the Messe München Exhibition Center. Here’s an overview.
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ArticleExpert talks, Footwear and more at Performance Days
With one week to go before Performance Days, Charles Ross shares some last minute insights into what to expect.
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ArticleIAA Mobility 2023 to offer bicycle test track in Munich's English Garden
During the IAA Mobility (Sept. 5-10 in Munich), the exhibitors will once again provide numerous different forms of mobility – from passenger cars to micromobility – for visitors to test. The clear focus will be on experiencing climate-neutral mobility. Cars can be driven in the city or on the highway, ...
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ArticleSuccessful return of ISPO Munich, new concept offering potential for the future
With so much to be said about ISPO and the industry, we’ve gathered some of the comments which capture the mood of ISPO Munich 2022.
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ArticleWhat to expect at ISPO Munich in November 2022
Tobias Gröber, head of ISPO Group, revealed the latest plans for the upcoming ISPO Munich from Nov. 28-30 and gave an interesting outlook on the sports market in general.
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ArticleA view from the European Outdoor Group
Source: Arne Strate Arne Strate, General Secretaray EOG While I know that business doesn’t stop during the summer, nevertheless it is a time when many people take the opportunity to have a significant break with their families or, in the case of climbers and backpackers, head out ...
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ArticleOutDoor by ISPO stays at MOC for one more year, changes date
In a joint statement, the European Outdoor Group and Messe München have announced that the next OutDoor by ISPO will be held at MOC, in the north of Munich, just like the most recent 2022 edition of the show. However, the date is changing, and the show is now scheduled ...
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OpinionOpinion: What place do trade shows have in the future of the Outdoor community?
As the debrief from the re-connection of the industry at OutDoor by ISPO continues, those responsible for the marketing budgets are debating whether the gatherings are still the best investment of resources. For those who did not make it to the Munich Order Center – you missed the energy and ...
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ArticleAfter successful return of OutDoor by ISPO, EOG continues to plan for new era of trade shows
The European Outdoor Group (EOG) has thanked its members and the wider industry, who supported the return of OutDoor by ISPO this year. The trade show was held in Munich earlier this month for only the second time since EOG members voted to move the show in 2018. The EOG ...
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ArticleOutDoor by ISPO 2022: The show is back. And so is the business community.
On Tuesday, June 14, the OutDoor by ISPO in Munich ended. The trade show was also representative of the relaunch of the ISPO Group’s sports trade shows after two and a half years of the Covid pandemic. Surprisingly for many, Messe München placed the show in the Munich Order Center ...
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SponsoredOutDoor by ISPO: “What initially seemed to be born out of necessity is increasingly becoming a dream scenario”
In an interview, Lena Haushofer, Exhibition Director of OutDoor by ISPO, explains why the MOC is an excellent choice for the industry gathering and why it is still worth becoming an exhibitor.
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ArticleOutDoor by ISPO releases more information on location and exhibitors
Messe München, organizer of OutDoor by ISPO, has revealed more information about the upcoming show, which will be held June 12-14 at the MOC Veranstaltungs- und Ordercenter in Munich. The one-off location (the next event in 2023 will again be held at the Messe München exhibition center in Riem) will ...
