All Outtra articles
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Article
EOG expands OMIS data program across Europe
The European Outdoor Group’s program is expanding into France and DACH, offering real-time sales data to help retailers navigate the evolving outdoor market.
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News briefs
EOG with new Associate Members
The European Outdoor Group (EOG) welcomes ACS and Outtra as new associate members from the wider outdoor business value chain. Founded in 1997, ACS is a reverse logistics provider for fashion rental and refurbishment in the U.K. From suits and kilts to dresses and baby rompers; the company has been ...
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News briefs
Outtra assembles expert advisory board
The German software company Outtra has founded an expert advisory board that will meet quarterly to exchange ideas. Siegbert Müller, founder and managing director of Outtra, initiated the idea to further develop and enhance his company’s tools on an ongoing basis and offer additional effective benefits to all cooperating brands, ...
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News briefs
Ortlieb expands digital dealer support
Following the introduction of a dealer locator on its brand platform www.ortlieb.com, which allows customers worldwide to view the nearest Ortlieb specialist retailer, the German specialist for waterproof outdoor and bicycle bags has now taken the next step together with Outtra to allow local retailers to participate in the increasingly ...
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Article
Outdoor and sports industries create support initiatives for people affected by war in Ukraine
A wave of solidarity with both the refugees and the people of Ukraine is underway, and many practical initiatives have been launched in the last two weeks, many of which came from the players in our industry. The longer the war lasts, the clearer it becomes that only specific product ...
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News briefs
Maier Sports and Gonso support local retailers with Outtra services
Germany’s Maier Sports GmbH, owner of the Maier Sports and Gonso brands and in turn part of the outdoor division of the Schwan-Stabilo group, is going live with the “Where-to-buy local” and „Shop Window” tools from software specialist Outtra. In view of the current business situation, the project, which had ...
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News briefs
Ortovox launches new online appearance with stationary retail integration
With the “Support Your Local Dealer” campaign, 25 percent of the sales of the Ortovox online shop went to local retailers during the Covid-19 store closures, which was only made technically possible by the recent relaunch of the Ortovox website and online shop. The decision to relaunch was made last ...