All POC articles
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ArticlePOC strengthens global operations with strategic staff changes
The Swedish safety and performance brand expands its global organization with key hires and structural updates to drive growth and customer focus.
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News briefsNew POC helmet with optional Mesh communication technology
The innovative helmet produced in partnership with Harman Kardon offers hands-free group communication and safety features.
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News briefsPOC presents third Hedvig Wessel signature collection
The new line celebrates the roots and creativity of the Norwegian freeride champion.
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News briefsNegele to handle POC’s sales in Switzerland
Source: POC Jessica Negele Jessica Negele, previously head of sales activities in Germany, has additionally taken over the position of Country Manager Switzerland for POC, the Swedish manufacturer of ski and cycling helmets, goggles, protection and apparel, on Jan. 1. She has been with the company since ...
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News briefsNew POC helmet certified for skiing, mountaineering, and cycling
POC has released its first helmet certified for skiing, mountaineering, and cycling. The Calyx is designed to be “the one helmet that will protect from the door to the summit.” Certification standards for the three activities are varied. Ski and Cycling certifications are widely centered on a “drop test” to ...
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ArticlePOC launches Alpride avalanche backpack with RECCO
Source: POC Dimension Avalanche Backpack POC has unveiled the new Dimension Avalanche Backpack, which combines more than one avalanche safety system. Described by POC as ”ultra-durable, innovative, rechargeable, smart and hassle-free,” the backpack is equipped with the Alpride E2 electronic airbag system from Swiss avalanche airbag system ...
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News briefsStaff changes at POC for DACH region
Maximilian Werda is the new online account manager for the DACH region at POC, the Swedish winter and cycling specialist for helmets, goggles, clothing and protective equipment, effective Sep. 1, 2022. He is now responsible for the further development of the strategically most important e-tailers in the DACH region from ...
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News briefsPOC and Autoliv work on a bike helmet with integrated airbag
Given the growing number of e-bikers and the higher speed at which they travel, helmet company POC and mobility Swedish safety specialist Autoliv have teamed up to launch a new bicycle helmet concept. In a preliminary study that examined initial concepts using advanced simulation tools, the new helmet models, which ...
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News briefsPOC launches helmet designed for end-of-life recycling
Swedish brand POC has introduced the Myelin, a new cycling helmet that can be disassembled into its individual components at the end of its life, and its parts can then be recycled. The helmet is made from 50 percent recycled materials. The shell is made from woven recycled fabric and ...
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News briefsChanges in marketing and sales at POC's Salzburg office
The Swedish winter and cycling specialist for helmets, eyewear, clothing and protective equipment, POC, has expanded its team in the areas of marketing DACH and Europe and sales in Germany and Austria. Already on Feb. 15, Anja Boch joined POC in Salzburg, Austria, as marketing assistant Europe. She previously worked ...
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News briefsDimension-Polyant switches to more sustainable fabrics
German fabric manufacturer Dimension-Polyant complements its VX series of pack laminates with the new RX line. The new offerings are climate-neutrally produced from cradle to gate with a varying share of recycled polyester fibers. To label its sustainable range of fabrics, the company has created the new “cleenTec” seal that ...
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News briefsPOC expands e-tail and marketing team
Source: POC Lukas Malgay Lukas Malgay has been supporting the e-tail and digital team of Swedish brand POC as online account manager Europe since March 1. For the past three and a half years, Malgay worked in sales & sales marketing for the manufacturer of cycling and ...
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News briefsPOC presents first bike helmet with new Mips Integra
POC and Mips are entering a new phase in their long-standing partnership, which began back in 2009. After renewing its partnership with Mips in 2019 following some disagreements over POC’s proprietary protection system called Spin, POC has now launched the market’s very first bike helmet with Mips’ new Integra technology, ...
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News briefsPOC launches first bike helmet with independent, self-powered light source
More than a year after Swedish companies POC and Exeger unveiled a technology and idea to develop, design and manufacture a helmet with self-powered lighting at the Rouleur Classic in London, POC has now unveiled the Omne Eternal bicycle helmet. Designed to increase cyclist safety on the road, the Omne ...
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News briefsPOC creates Aspired Collective to support and protect passionate talents
POC, founded in 2005 in Sweden, has created the Aspired Collective, an approach which the brand calls “a new pathway for POC to promote and grow talent in snow sports and cycling.” Focused on the brand’s safety and protection mission, the Aspired Collective is designed to give athletes, and those ...
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News briefs
POC extends e-tailing team
Source: POC Ines Radacher POC, the Swedish manufacturer of helmets, goggles, body protection, clothing and accessories, is expanding its internal online retail (e-tailing) division due to the increasing digitalization of the retail sector. Therefore, Ines Radacher was appointed to the new position of “online account manager, DACH” ...
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News briefs
POC launches European partner program
POC, the Swedish specialist for protective gear for snow sports and cycling, will begin a mandatory selective distribution system in January 2021, which will provide a uniform and high-quality range of products for its entire European retail network. This will ensure, for example, that authorized retailers have the appropriate technical ...
