All POW articles
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ArticleHoka UTMB Mont-Blanc commits to cutting CO2 emissions by 20% by 2030
The French trail running event outlines bold emissions goals, with 2026 efforts centered on cutting transport-related impact through rail incentives and new tools.
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ArticleOTS 2025: The bringing together of the British Outdoor industry
Outdoor Trade Show 2025 in Liverpool brought the UK outdoor trade together in record numbers — our columnist Charles Ross reports on key launches, retail insights and rising trends.
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ArticleEOG’s first Outdoor Impact Summit sparks momentum for lasting change
At the two-day gathering in Munich, Europe’s outdoor sector tackled climate, circularity and equity – shifting from ambition to implementation.
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OpinionThose goodwill projects: Vanity, patronage, business investment or common sense?
How are outdoor brands navigating goodwill, climate advocacy and circularity? Charles Ross looks at three leading initiatives reshaping impact in the outdoor space.
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News briefsOdlo kicks off new collab with POW Switzerland
The Swiss outdoor apparel brand teams up with POW Switzerland and photographer Filip Zuan for a limited collection promoting climate action.
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News briefsOSV and POW launch joint project to rethink sports sponsorship
A new French initiative aims to flip the script on athlete sponsorships, aligning brand partnerships with environmental impact and climate action.
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News briefsSalomon and Warner Bros. Discovery extend Golden Trail Series' reach
The brand partners with the premium sports content platform to globalize its Golden Trail World Series, expanding visibility and launching a sustainability initiative.
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News briefsSuunto Vertical Week 2025 breaks records for participation and altitude covered
The event broke global records with nearly 240,000 participants and 121 million vertical meters climbed to support climate advocacy.
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ArticlePOW launches global glacier protection campaign
Protect Our Winters is launching a global campaign for glacier preservation, calling for urgent action to combat rapid ice loss and protect water security.
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OpinionDay 0 at Performance Days: Should I be interested in it?
This is a good question, and our columnist Charles Ross would like to expand on it a little to make your decision easier.
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News briefsSlide & OTS Winter 2025 Show Awards recognize innovation
Top brands were again honored for innovation and sustainability at Slide & OTS Winter 2025, celebrating excellence in outdoor and snowsports gear.
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News briefsIcebreaker and POW unite for glacier protection
The new partnership combines research, film and sustainable fashion to address the environmental impact of glacier retreat on ecosystems worldwide.
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News briefsBergzeit expands Re-Use platform and strengthens climate partnership
The German outdoor e-tailer enhances its second-hand platform and collaborates with POW to extend product lifecycles and cut waste.
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News briefsDeuter launches giveaway for off-line ski days
The brand offers ski enthusiasts a chance to win a spot in a guided alpine adventure focused on safety, skill-building and sustainability.
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ArticleSecond Ski Industry Climate Summit will be staged at ISPO Munich 2024
The trade show hosts Atomic’s second Climate Summit with partners POW, FESI and EOG, spotlighting climate action in winter sports.
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News briefsBuff joins POW and artist Kate Zessel for climate action
The headwear brand launches limited-edition gear in collab with the non-profit and the Canadian artist to support climate advocacy and mountain preservation.
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News briefsHaglöfs celebrates another year of adventure with the Outsiders by Nature Film Festival
Thr Outsiders by Nature Film Festival returns to Europe, inviting outdoor enthusiasts to experience nature-driven films showcasing athletes and breathtaking landscapes.
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News briefsPatagonia offers paid time off for early voting
Patagonia will close its US operations on Oct. 29, 2024, giving employees paid time off to vote early and volunteer as part of their ongoing commitment to civic engagement.
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News briefsPOW launches civic engagement campaign ahead of US election
US citizens are invited to vote early and support those who advocate for the planet.
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News briefsEvo partners with POW and Jeremy Jones
All profits from the brand’s new Tahoe City Campus bar and restaurant will go to the non-profit organization.
