Mammut added the trail running category to its collection, and is presenting it at the OutDoor show for the first time. According to the Swiss company, 98.4 percent of trail runners are also engaged in other outdoor activities. Its first mountain trail running shoe won the OutDoor Industry Award 2012 in the apparel/ helmet/ shoes category. In the framework of its new strategy in this growing segment, Mammut has sponsored the recent 200-kilometer Swiss Iron Trail, described as the toughest trail-running event in the alpine region.

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