All Trail Running articles – Page 2
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News briefsMount to Coast appoints first Global Product Line Manager
The young running footwear brand has appointed Mike Ambrose to help guide its expanding road, trail and hybrid product portfolio.
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News briefsVibram puts durability at center of new global brand campaign
“Long Lasting Confidence” builds on nearly 90 years of brand history to position lasting performance and durability at the center of Vibram’s messaging.
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News briefsSalomon expands UK retail network with Liverpool opening
The 325-sqm Liverpool location marks the outdoor brand’s first regular retail store outside London.
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News briefsColumbia hands European distribution hub to GXO under 10-year deal
A new 10-year agreement puts the outdoor group’s main continental European distribution hub under GXO management.
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News briefsSalomon strengthens Golden Trail World Series format in China
The penultimate 2026 series stop highlighted a revamped team format, higher prize money and Salomon’s growing investment in Chinese trail running.
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ArticleVF reaches 2030 operational emissions target four years early
The group has surpassed its 2030 Scope 1 and 2 targets, while its new report also highlights remaining gaps in materials and supply chain emissions.
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News briefsSport 2000 expands Absolute Run concept internationally
The specialist running concept has added a second Dutch location, with further openings planned in Germany and Switzerland.
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ArticleSalomon launches FW26 capsule with Jisoo
The French outdoor brand is placing three weather-focused XT models at the center of a global campaign spanning city and outdoors.
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News briefsLa Sportiva expands international DTC with ESW partnership
The Italian mountain sports brand is combining in-house e-commerce operations with ESW’s cross-border infrastructure to support international growth.
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News briefsOn expands South American retail presence with larger Santiago store
The Swiss sportswear brand is replacing its existing Santiago location with a larger store as it expands its presence in South America.
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News briefsOn adds stores in Vienna, Munich and Düsseldorf
The Swiss sportswear brand is expanding its own retail network in Germany and Austria while maintaining its wholesale partnerships.
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News briefsNorda and Raide launch second LF 2L running belt
The second collaboration between the two brands introduces a new version of Raide’s technical running belt for mountain use.
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News briefsOn appoints Laura Miele lead independent director
The Swiss sportswear company has created a new board leadership position, appointing an existing director to the role.
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News briefsWolverine eliminates Active Group president role
The footwear group has eliminated a senior management position overseeing Merrell, Saucony and Chaco, with the responsibilities redistributed internally.
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News briefsOn to bring Cloudmonster franchise to trail running
The Swiss brand plans to extend one of its key running franchises to the trails as part of its product strategy through 2029.
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News briefsRecco and adidas Infinite Trails extend mountain safety partnership
Recco reflectors became mandatory equipment for longer distances at this year’s Austrian trail-running event, with the partnership set to continue in 2027.
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News briefsHanwag restructures production, purchasing and sales operations
The German footwear company is separating production from purchasing, promoting two employees to leadership positions and moving repairs under its sales organization.
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ArticleVivobarefoot gets weird with new global campaign featuring Mack Hollins
The barefoot footwear specialist is putting unconventional thinking at the center of its global AW26 campaign, fronted by NFL player Mack Hollins.
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ArticleSwitchback at TRE details outdoor-focused education and exhibitor lineup
The outdoor-focused section of The Running Event is building its fifth edition around specialty retail education and a broad mix of outdoor and running brands.
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ArticleNorrøna expands adventure travel business with new Arctic lodge
The Norwegian outdoor company is expanding further into experience-based travel with a year-round lodge and plans for a network along Norway’s Arctic coast.
