All Trail Running articles – Page 6
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ArticleUSWE grows sales as US expansion gains traction
USWE Sports improved revenue and operating profitability in FY2025/26, supported by stronger US distribution, brand focus and investments in scalable growth.
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News briefsSchöffel wins second consecutive German Brand Award
Schöffel Sport has received its second consecutive German Brand Award, this time for its long-term storytelling campaign “Bewusstes Rauskommen.”
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News briefs7mesh expands into mountain apparel with Explore Collection
Canadian technical apparel specialist 7mesh has introduced its Explore Collection, applying expertise from cycling apparel to mountain sports with lightweight, weather-protective garments for alpine activities.
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News briefsbrrr° launches brrr°X cooling fabric
Cooling textile specialist brrr° has introduced brrr°X, a new fabric technology combining its mineral-based cooling system with enhanced moisture management for sportswear and outdoor apparel.
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News briefsLowa USA names new marketing director
The outdoor footwear brand has appointed industry veteran Brad Potts to lead its U.S. marketing organization as longtime executive Lesley Christoph retires after 26 years.
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ArticleOn reinstates workers after supplier dispute
The Swiss sportswear brand has reinstated 64 union members at an Indonesian subcontractor following labor rights allegations and is strengthening oversight across its supply chain.
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ArticleSwitchback Spring attracts more than 1,260 attendees
The US outdoor industry gathering continued to build momentum in its second year, bringing together more than 1,200 attendees, 235 brands and retailers from across North America and beyond.
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News briefsCabot Hosiery Mills appoints David Steel as VP of Product & Innovation
The parent company of Darn Tough Vermont has appointed a former Under Armour, Adidas and Reebok design executive to lead product development and innovation.
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News briefsThule sees improving profitability as product launches gain traction
The Swedish outdoor equipment manufacturer expects improved profitability in Q2 as new product launches gain momentum despite continued currency headwinds and soft consumer sentiment.
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News briefsPeak Performance adds Recco to summer apparel
The Swedish outdoor apparel brand has expanded its long-running collaboration with a search-and-rescue technology specialist by introducing Recco integration into its first summer hiking product.
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ArticleNNormal publishes first Commitment Report
The Spanish outdoor brand co-founded by trail-running icon Kilian Jornet has disclosed its product carbon footprints, durability data and long-term circularity goals in its first Commitment Report.
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ArticleCarbitex launches footwear flex education platform
The US developer of flexible carbon-fiber technologies for performance footwear has launched an educational platform focused on improving industry understanding of shoe flex and biomechanics.
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ArticleSchöffel marks 222 years of textile heritage
The German family-owned apparel specialist is marking its 222nd anniversary, highlighting its evolution from a textile manufacturer to a diversified clothing group.
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ArticleDecathlon grants €2,000 in shares to eligible staff
The retailer has launched a new global employee ownership initiative, offering eligible staff equity-linked incentives tied to the company’s long-term performance.
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ArticleSwitchback Spring opens with strong retailer turnout
More than 300 retailers, 235 brands and 40 media representatives gathered in New Orleans for the opening of Switchback Spring 2026.
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News briefsLavaredo Ultra Trail returns to the Dolomites
Thousands of runners are expected in Cortina d’Ampezzo as the Lavaredo Ultra Trail returns to the UTMB World Series calendar.
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News briefsColumbia renovates flagship Chamonix store
Columbia has reopened its renovated Chamonix store, introducing a new retail concept designed to strengthen its connection with outdoor consumers.
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News briefsDynafit unveils Ultra DNA 2 for ultra racing
The new Ultra DNA 2 is a carbon-plated trail running shoe developed with elite athletes for long-distance mountain racing.
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ArticleSalomon expands US retail footprint with NYC store
Salomon will open a new store in New York’s Flatiron District on July 1, strengthening its presence in a key global market and bringing together performance, sportstyle and community-focused experiences.
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ArticleSalomon expands sustainability efforts in 2025
Salomon accelerated sustainability initiatives in 2025, expanding eco-design across its product portfolio, strengthening supply chain oversight and increasing investments in circularity and community programs.
