All Columbia articles
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ArticleColumbia withdraws FY2025 outlook due to tariff impacts
The US-based outdoor apparel group pauses its annual forecast as global trade pressures and consumer uncertainty cloud the second half of 2025.
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ArticleColumbia ramping up marketing spend, new products this year
Columbia Sportswear plans a marketing revamp, cost reviews and global expansion to counter a challenging FY24.
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OpinionISPO has all the magic ingredients – so why not the footfall that celebrates the pulse of the industry?
Having missed Outdoor by ISPO last summer and just heard negative comments about it, I wasn’t sure what to expect at ISPO Munich in early December. However, even before the show started, my schedule was already full (in fact, overfull) for the first two days, so I was only able ...
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News briefsColumbia Sportswear appoints new creative agency and marketing lead
Columbia teams up with new agency and marketing lead to elevate brand storytelling and connect with outdoor enthusiasts worldwide.
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News briefsColumbia opens two Spanish flagships
The brand is looking toward the country’s youth market.
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ArticleColumbia’s brand awareness rises in Europe despite Q2 loss
While performing better in important overseas markets than in North America, Columbia Sportswear maintains its full-year guidance despite a weak second quarter.
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ArticleColumbia expands Hike Society to continental Europe
Columbia has announced the launch of its hiking program, the Columbia Hike Society, in Europe. The Hike Society is Columbia’s flagship initiative to foster a vibrant hiking community. The program was launched in the UK in 2022, where Columbia developed a series of free hikes led by collectives and content ...
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ArticleColumbia sees ‘challenging’ year, sets profit and growth plan
With a warm winter and a difficult US marketplace to contend with in its seasonally strong final quarter of the year, Columbia Sportswear reported a 27 percent drop in operating income to $113.1 million from $155.4 million and a 9 percent decline in total revenues to $1.06 billion from $1.17 ...
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Data & AnalysisGlobal outdoor footwear market grows 17.8%
2022 outdoor footwear sales are up. 5 companies represented just over 50% of all sales. Find all the sales, growth and market share numbers here.
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ArticleColumbia Sportswear releases 2022 Impact Report
Columbia Sportswear Company has released its Impact Report 2022, which highlights the company’s performance and progress across the three pillars of its corporate responsibility strategy: Empowering People, Sustaining Places and Responsible Practices. In the report, the company says that 2022 was another challenging year, with operations around the world affected ...
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ArticleColumbia cuts outlook as net falls 17% in Q2
Bloated inventories and challenging market conditions in the U.S. are forcing Columbia Sportswear to take a “more conservative” stance on its H2 and full-year results despite explosive year-over-year Q2 sales growth in China and in its lower-margin international distributor businesses. Saddled with a 21 percent year-over-year increase in Q2 ...
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ArticleOutdoor brands top desirable resale items in latest report
U.S.-based ThredUp, an online resale service provider and platform for women’s and kids’ apparel, has released its eleventh annual Resale Report. The report examines the current market as well as the expected value of the sector. Although based on American consumers, it is expected similar figures would apply in Europe, ...
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ArticleSporting goods industry supports earthquake relief measures in Turkey and Syria
9,210 apparel, footwear and textile manufacturers were located around the epicenter of the 7.8 and 7.7-magnitude earthquakes, which caused widespread damage across Turkey and northern Syria when they hit during the night of Feb. 6, 2023, according to the Business & Human Rights Resource Centre. Many retailers have already committed ...
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ArticleGorpcore: Where fashion and sportswear meet
Gorpcore: the trend you may have missed and the huge potential it holds for performance brands. We explain it and evaluate its potential.
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ArticleColumbia Sportswear sees Q3 sales jump 19% as margins squeezed, inventories pile up
Columbia Sportswear posted record revenues of $955.0 million in the third quarter, up by a reported 19 percent on the year earlier and 22 percent higher at constant currency rates, as its top line benefited from the more favorable timing of Fall ’22 shipments compared to the year earlier. The ...
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ArticleColumbia will lean on key markets for tempered FY22 sales growth
Simultaneously reporting results for its seasonally lowest volume quarter, Columbia Sportswear reduced its full-year sales and profit outlooks. The company is concerned about the current state of the consumer and potential retail order cancellations later this year. It cited deteriorating market conditions and the economic climate, particularly in the U.S., ...
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ArticleColumbia exceeds forecast, driven by DTC
Despite persistent supply chain disruptions that negatively impacted its wholesale revenues, Columbia Sportswear reported impressive fourth-quarter results on the strength of its Direct-To-Consumer and e-commerce businesses and an improvement of 1.6 percentage points in the gross margin to 52.2 percent, as higher freight costs were more than offset by a ...
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News briefsColumbia appoints new VP U.S. sales
Source: Columbia Jim Beeman Columbia Sportswear Company has named Jim Beeman vice president, U.S. sales for the Columbia brand. In this role, Beeman will report to Tim Sheerin, senior vice president, global wholesale for the Columbia brand. Beeman spent more than 22 years at Nike, most recently ...
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ArticleColumbia lifts guidance after strong Q2, but CEO attacks freight “monopoly”
Columbia Sportswear swung to a second-quarter profit and raised its full-year 2021 forecasts but warned that “escalating” ocean-freight prices and ongoing port congestions were dragging on the annual outlook. The outdoor gear producer reported net income of $40.6 million for the three months to June 30, compared with a loss ...
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ArticleColumbia raises guidance after a good Q1
Columbia Sportswear Company performed better than expected in the first quarter, despite port congestion problems in North America. The group’s net income reached $55.9 million, jumping from $213,000 in the year-ago quarter when the pandemic first hit the company. Revenues gained 10 percent to $625.6 million, including a 20 percent ...
