The European Outdoor Conservation Association (EOCA) reported that its last online fundraising event exceeded all expectations in raising money for conservation. Together with 17 of its members, the association held an online Green Friday fundraiser, which resulted in more than €50,000 being raised. This has provided a significant boost to the funds available for the association’s conservation projects.
In advance of Christmas, the fundraiser enabled customers to purchase gifts for themselves and their loved ones while making a difference by raising funds for conservation work around the world. The money raised will go towards vital conservation projects supported by EOCA, including the six most recently selected, tackling plastic pollution in the environment and at source, in Spain, Italy, Brazil, Columbia, and the UK.
“The success of this Green Friday event, at the end of 2020 in particular, is truly extraordinary. It clearly demonstrates the will of EOCA members to continue to see the bigger picture and to work with others for a better world,” said Catherine Savidge, EOCA’s joint GM. ”Fundraising actions with our members this year have raised over €100,000 – double what we raised in 2019! What a fabulous way to end the year! It puts EOCA in a very strong position for funding more vital conservation projects during 2021. Thank you to everyone who made it possible.”