All Distribution articles – Page 11
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News briefsThule shifts to a direct distribution model in Italy
Starting from 2023, Thule will directly distribute its products in outdoor and bike shops throughout Italy. For the past ten years, the company’s products were distributed in Italy by Panorama Distribution. Thule’s products are sold in more than 140 countries around the world. In its latest financial reportings, Thule Group ...
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News briefsNemo expands its sales force in Germany and Switzerland
Hansjörg Schmidt, the owner of the sales agency Hersperger-Schmidt based in Sindelfingen, Germany, is expanding the German sales team for Nemo Equipment. By bringing Benjamin Bachhofer and Stefan Kraft on board, he is taking on two sales experts and also assuming responsibility for sales in Switzerland for the U.S. outdoor ...
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ArticleGorewear introduces new selective distribution strategy
Gorewear, the premium sportswear for cyclists runners from W.L. Gore, will readjust its sales concept at the turn of the year. The introduction of a new sales strategy will focus on maximizing the customer experience at all touchpoints. The sportswear brand is targeting an integrated premium marketplace to provide consumers ...
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News briefsLeva Group exclusive distributor for Tern Bicycles in Australia
The manufacturer of Tern Bicycles, Mobility Holdings, has partnered with Leva Pty Ltd. in Australia. The Melbourne-based company will be the exclusive “down-under” distributor for the Tern Bicycles urban e-mobility brand. From March 1, 2023, Australian IBDs can order Tern Bicycles through Leva Group. The Melbourne-based company will also handle ...
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News briefsShimano establishes joint venture for Southeast Europe
Shimano Europe has announced a joint venture with Greece-based Nikos Maniatopoulos to handle bicycle components and fishing tackle sales and service in most of Southeast Europe. The joint venture will operate as Shimano South-East Europe. Integration is planned to start on April 1. The joint venture builds on a long-standing ...
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News briefsOutdoor Research has a new U.K. partner
Seattle-based Outdoor Research (OR) has announced a new licensing partnership with U.K.-based Brigantes Consulting Limited to launch new products under the OR Pro brand across Europe and the Middle East. Tactical apparel and equipment procurement specialists Brigantes has been a defense supplier to NATO military and elite police units since ...
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News briefsPolygiene with new distributor in China
To accelerate growth in China, the Polygiene Group has signed an agreement with Suzhou Standing TextileTechnologies Ltd (SST), a Jiangsu province-based textile supplier and distributor for national and global brands. Increasing sales by working closely with distributors as sales partners is a key component of Polygiene’s growth strategy in China, ...
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News briefsMajor Craft opens a distribution hub in Spain
Major Craft, a Japanese fishing tackle supplier with headquarters in Osaka, has opened an office and warehouse in Madrid. The new distribution hub is part of the company’s plan to increase its sales presence in Europe and better serve that market. The company has also announced plans to develop rods, ...
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ArticleCosmic Sports still breaking new ground in its 25th year
Ritchey, Scary Fast and SDG Components – these three bicycle-parts brands laid the foundations for bicycle wholesaler and importer Cosmic Sports in mid-December 1997. Founded by CEO Gerhard Schwarz in Nuremberg as an importer of premium bicycle accessories, the company is now proudly looking back on a 25-year success story.
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News briefsMCG to distribute Selle San Marco in Germany and Austria
The German specialist Merida & Centurion Germany (MCG) has become the exclusive distributor for bike-saddle specialist Selle San Marco in Germany and Austria. Selle San Marco was founded in 1935 and manufactures its saddles for gravel, road, urban and MTB in Italy. The Italian brand has been owned by Selle ...
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News briefsFubuki will be distributed in Italy by Nov.ita
Nov.ita has announced that it will distribute the Japanese winter boots brand Fubuki in Italy. Based in Turin, Nov.ita is already the Italian distributor for Camelbak and Buff, among other brands. Fubuki was founded in 2019 in Niseko, Japan, by Kalle Norman and Christofer Ljunggren. The brand is currently sold ...
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News briefsVass returns to mainland Europe
Vass is returning to the European market, Angling International has reported. Last month, the U.K.-based fishing rainwear and waders supplier opened its European operations center and warehouse to enable regional retailers to stock its range again. Since Brexit, it has been difficult for anglers in mainland Europe to buy Vass’ ...
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News briefsE-com start-up Velio offers refurbished bikes and e-bikes, expands into Austria
In its online shop for refurbished bikes and e-bikes, German start-up Velio wants to offer a higher quality alternative to private used gear marketplaces. Velio sells secondhand bikes and e-bikes that are overhauled at the company’s workshop in Cologne. All bikes come with a 12-month guarantee and can also be ...
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News briefsAmerican Fishing Tackle Company (AFTCO) enters Japanese market
Fishing clothing specialist American Fishing Tackle Company (AFTCO) has announced a distribution deal in Japan. Sunline, the Japanese fishing line maker that has been appointed as its distribution partner, will manage the sales and marketing of AFTCO products in the country. AFTCO, founded in 1958 and headquartered in Santa Ana, ...
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ArticleTrial phase of the new Bike24 logistics center for southern Europe underway
Before the end of the year, the new logistics center of the German cycling, running and swimming sports online retailer Bike24 Holding AG started its pilot run in Barcelona. The first test packages have already been shipped. This means that the second logistics center of the “leading e-commerce platform for ...
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News briefsBelgian bike apparel maker Gofluo expands into the U.S. market
The Belgian cycling and running apparel startup Gofluo, specializing in fluorescent safety vests for children and adults, is making its entry into the U.S. market in January 2023. As a distribution partner, Gofluo has teamed up with Vélo Premiere, a consulting and sales agency that helps European brands find their ...
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News briefsSecond-hand gear platform Rerouted offers a new subscription model
American second-hand online platform Rerouted Co. is rolling out a new service level for users of its gear and clothing resale marketplace. The new Rerouted Ultra eliminates shipping costs and commission fees and includes monthly seller tips and unlimited buying and selling support for the entirety of 2023. 500 Rerouted ...
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News briefsDeuter partners with Atlat to introduce a digital complaints system for Vietnamese workers
Deuter has partnered with Munich-based startup Atlat on a digital complaints system designed to strengthen the rights of workers in Vietnam. The project, which will start in factories in Ho Chi Minh, aims to give workers an accessible grievance channel and Deuter a direct link to its overseas workers. Using ...
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News briefsGlobetrotter adds Dometic products to assortment, plans to expand partnership
Besides the mobile coolers it is already carrying, Globetrotter has added more Dometic products to its online presence, with plans to expand the offerings. According to Dometic, the retailer will widen the brand’s selection within the coming months, aiming to be fully stocked for the start of the 2023 camping ...
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News briefsMarmot announces distribution changes in Italy and Austria, new sponsoring partner
Marmot starts into the fall/winter sales season with new partnerships in Italy and Austria. In Italy, the company is working with Premiere Distribution (based in Bolzano), starting with the FW 2023 collection. The new partner’s sales team is responsible for all sales topics, from key account management to new customer ...
