All Keen articles
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News briefs
Keen keeps prices stable despite tariff pressure
The US-based outdoor footwear brand commits to shielding customers and retailers from tariff-related price increases through the end of 2025.
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Opinion
EOCA – What you thought you knew has changed: good to better
As Earth Day nears, EOCA quietly shifts into a more powerful role – reshaping how the outdoor industry addresses nature, risk and long-term sustainability.
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Data & Analysis
Rugged footwear market steps down in 2023
The global rugged footwear market declined by 2.2% in 2023 to $6.2 billion, with Salomon and other top brands driving gains in Europe and China, while US sales fell sharply, forcing brands to rely on new products and marketing to compete in a flat market.
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News briefs
Outdoor Diversity Alliance welcomes Keen as first ‘Catalyst Member’
The initiative gains momentum as the family-owned footwear brand pledges significant funding to promote diversity in the outdoor industry.
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News briefs
Keen collabs with Leave No Trace Ireland
The US footwear brand is offering an environmentally friendly boot in collaboration with an environmental organization. 3% of sales will go towards environmental education in Ireland.
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Article
4 Sustaining Members celebrate 10 years with EOCA
EOG, Keen, Nikwax and Pertex have maintained their Sustaining Membership with the European Outdoor Conservation Association for the last 10 years.
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News briefs
Keen launches first lifestyle shoe
Keen has launched the KS86, the brand’s first lifestyle sneaker – a recreation of the archived A86 trail runner, which debuted in 2010.
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News briefs
Keen and Gentle Fullness collaborate
Source: Keen Keen x Gentle Fullness Shanti Arts Keen has teamed up with Gentle Fullness, the sister brand of Story mfg., resulting in two new versions of the unisex shoe Shanti Arts. The new models are particularly environmentally friendly as parts of the shoe have been replaced ...
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News briefs
Keen’s Uneek celebrates 10 years with collab version made from 100% natural materials
Keen has collaborated with Skall, a sustainable fashion brand from Denmark, to launch a joint version of its signature hybrid sandal, the Uneek, which celebrates its 10th anniversary this year. Source: Keen Keen x Skall Uneek While the two founders (and sisters) of Skall grew up near ...
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Sponsored
OutDoor by ISPO 2024 with a more diverse range of exhibitors and products
Explore OutDoor by ISPO with Lena Haushofer. Discover larger spaces and diverse exhibitors at Messe München redefining industry meet-ups.
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News briefs
Keen recommits to making the ‘World’s Cleanest Shoes’ in new campaign
Oregon-based footwear brand Keen is launching a wide-reaching initiative to promote a better footwear industry 20 years after its founding and 10 years after starting its journey to eliminate PFAS. To recommit to its mission of “making the World’s Cleanest Shoes,” the company will be investing in new processes and ...
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News briefs
Keen and Namuk collaborate on kids’ sandals
Oregon-based footwear brand Keen announced its collaboration on the limited edition Seacamp sandal with Swiss sustainable outdoor apparel brand Namuk. This latest limited-edition collaboration is in line with Keen’s commitment to promoting access to nature and inspiring the next generation of conservationists. 1 percent of each sale will go to ...
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Article
EOCA sustaining members celebrate 10 years of support
Since 2015, a select group of forward-thinking companies has helped finance the core costs of the European Outdoor Conservation Association (EOCA) on behalf of the European outdoor leisure sector, benefitting conservation. EOCA just announced that this year, not only are there now eight Sustaining Members of EOCA, with a new ...
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Data & Analysis
Global outdoor footwear market grows 17.8%
2022 outdoor footwear sales are up. 5 companies represented just over 50% of all sales. Find all the sales, growth and market share numbers here.
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Article
U.S. Outdoor Industry Association launches PFAS phase-out advisory service and program
The U.S. Outdoor Industry Association (OIA) has launched its new Clean Chemistry and Materials Coalition (CCMC), a comprehensive program, working group and advisory service that provides OIA members with strategies, scalable action plans and solutions for thoughtfully phasing out PFAS and other harmful chemicals in their products, and guides members ...
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News briefs
Keen lowers prices to “fight inflation”
Hiking sandal and walking boot brand Keen has taken the unusual step of lowering its prices, even as prices across the industry continue to rise. Under a “price relief” URL tail on its website, Keen now displays the message, “We’ve lowered prices on nearly every Keen shoe on our site! ...
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Article
OutDoor by ISPO provided community and inspiration again in 2023
Three days, over 650 exhibitors and satisfying visitor numbers. OutDoor by ISPO 2023 is over and has been hailed as a success. Now in its second year at the MOC Event and Order Center, the mood was once again that of a community coming together, whether that be for business ...
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Opinion
Earth Day: For hippies, greenwashing, or a real opportunity for brands?
With many brands marking the occasion, will Earth Day become just another gimmick? Our expert shares how brands can meaningfully take part.
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News briefs
Keen engages for community walks in partnerships with Mental Health Mates
Footwear brand Keen has entered a partnership with the network Mental Health Mates, founded by journalist and mental health campaigner Bryony Gordon. The network consists of over 150 regional support groups across the U.K. that meet regularly to provide a space to walk, connect and share. For this spring, eleven ...
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Article
Rugged outdoor footwear market rebounds in 2021
After a disappointing 2020, impacted adversely by the global pandemic, the global branded outdoor shoe market returned to growth last year. Worldwide rugged outdoor footwear sales climbed 28 percent higher to $6,756 million in U.S. dollars in 2021, based on research conducted by the Outdoor Industry Compass in partnership with Sporting Goods Intelligence.