Dynafit, part of the Oberalp group, has launched another support program for retailers. During a six-week trail runnig event, the “Run Local Weeks”, customers are invited to test Dynafit’s trail running shoes. From June 10, Dynafit supplies ten specialist retailers with give-aways, including 50 Run Local Buffs and Powerbars, and novelties, like the brand’s new Ultra 100 and Feline SL trail running shoe models, trail running backpacks and sticks, for their clients to test for four days. On July 27, the second part of the event, ”Trail2Gether”, starts at ten different specialist retailers in Austria and Germany. Clients are invited to trail runs with experts in small groups, using test equipment provided by Dynafit on July 27 to Aug. 28.
