All Snowsports articles – Page 4

  • RevolutionRace_logo
    News briefs

    Fischbein is RVRC’s new permanent CEO


    The board of directors of RVRC Holding AB (RevolutionRace) has appointed Paul Fischbein as the company’s permanent CEO. He previously served as CEO of RevolutionRace and assumes his permanent position effective immediately. Fischbein has extensive experience working as CEO and serving on boards, both as chairman and as a member. ...

  • Helen of Troy_Logo

    Helen of Troy sales get boost from Osprey Packs


    Bolstered by a $47.4 million sales contribution from Osprey Packs, second quarter revenues in Helen of Troy’s Home & Outdoor segment rose 11.8 percent to $240.6 million from $215.2 million. The unit’s organic sales declined $19.3 million in the period ended Aug. 31, driven by shifts in consumer spending patterns ...

  • Regatta
    News briefs

    Regatta to open second dual-brand store


    Regatta will be opening a dual-brand store in Logroño, Spain, on Oct. 7, thanks to a deal with owner of the local Ferrer Sports store, according to CMDsport. A first dual-brand store opened two years ago in Salamanca through a deal with the local owner of an Enforma Deportes store. ...

  • Primaloft Rise
    News briefs

    PrimaLoft® Insulation Rise used by around 50 brands worldwide


    PrimaLoft’s alternative to natural down, PrimaLoft® Insulation Rise, which was first introduced in 2020, has quickly become one of the fastest-growing products in the company’s portfolio. It offers increased thermal performance, style and versatility, according to the company. PrimaLoft Rise’s construction allows the insulation to meet a variety of weights ...

  • Skipass
    News briefs

    Live shows and experiences are back at Skipass


    The 2022 edition of Skipass, the Italian consumer fair for winter sports and tourism, will be marked by the return of live shows and experiences, ModenaFiere said. The 2021 show had marked the return of the event amidst pandemic restrictions, after its cancellation altogether in 2020 over the Covid-19 crisis. ...

  • Prowinter
    News briefs

    New dates and two phases for Prowinter 2023


    The 2023 edition of Prowinter, the Italian winter-sports trade show for ski schools, rental companies and retailers, will be held in a new two-phase format. The first phase, scheduled for Jan. 11-12, 2023, will focus on rental and retail for 2023/24. The second phase, scheduled for the end of the ...

  • norrona-logo-vector
    News briefs

    Norrøna sets sustainability goals until 2029


    Norwegian brand Norrøna has a special connection to 2029, as the brand will celebrate its 100th anniversary that year. All the more reason why the company’s newly published roadmap for responsibility focuses on that very date. In the roadmap, the company has set ten goals to be achieved by 2029. ...

  • New Earth Project
    News briefs

    SIA joins A New Earth Project to address packaging issues in snowsports


    Snowsports Industries America (SIA) – the trade association of the winter outdoor industry – has joined A New Earth Project. The coalition of outdoor enthusiasts, brands and environmentally conscious packaging suppliers was founded in April 2022 as an initiative of Atlantic Packaging. The partnership aims to find and scale sustainable ...

  • Smith Optics
    News briefs

    Smith promotes Rob Retzlaff to global VP of sales


    Source: Smith The U.S. goggle and helmets brand Smith has promoted its long-term employee Rob Retzlaff to global vice president of sales. Retzlaff has been with the company since 1999, holding such positions as Canadian marketing manager and national sales manager for Canada. In 2008, Retzlaff was ...

  • Bildschirmfoto 2022-09-21 um 12.05.39
    News briefs

    Confirmation of Shops 1st Try


    After two cancelations due to Covid-19, the organizing company munchie Konsilium is confident that Shops 1st Try can take place. According to Boardsportsource, there will be more information in around two weeks. The snowboard test event exclusively held for European Snowboard retailers will take place in Alpbachtal in Austria ...

  • Völkl
    News briefs

    Völkl contracts new global lead agency for global brand strategy


    Völkl has hired the Munich-based Sassenbach Advertising company as its new marketing agency to develop and implement a new global marketing strategy for the brand. Initially, a campaign for Völkl’s 100th anniversary in 2023 will go live in fall, under the motto “100 years of high standards.” Sassenbach’s tasks also ...

  • Logo TNF
    News briefs

    TNF appoints new CMO and chief product and merchandising officer


    VF brand The North Face has added two women to its management team. Sophie Bambuck is joining the company as chief marketing officer and Jennifer Ingraffea as chief product and merchandising officer. Bambuck brings in a 20-year background in global and integrated marketing strategy across several brands, including Everlane, Nike ...

  • Eddie_Bauer_Logo
    News briefs

    Eddie Bauer to roll out in Japan with Itochu partnership


    Authentic Brands Group (ABG) and Itochu, a Japan-based trading company that specializes in textiles, machinery, food and energy, have announced a partnership to grow ABG’s outdoor brand Eddie Bauer in Japan. To facilitate this, Itochu will partner with Mizujin, a fashion wholesale and retail company, to design, manufacture and distribute ...

  • News briefs

    The GORE-TEX brand kicks off new brand campaign, introducing new claim


    The GORE-TEX brand is launching a new brand campaign under the motto “Our work is never done” this fall, celebrating the 40-year anniversary of its textile Gore-Tex membrane technologies and promising an innovation-loaded future for its apparel and footwear product categories. For the kick-off video that is online on digital ...

  • Bradshaw Taylor
    News briefs

    ​Support for Bradshaw-Taylor’s sales in Germany


    Katharina Bieseke Katharina Bieseke joins the sales team for Bradshaw-Taylor’s brands Sherpa Adventure Gear, Artilect, Tentree and Le Chameau in Germany. In consultation with European sales director Wolfgang Jahn and sales manager Sven Kreitner, she is responsible for the retail partners in the brick-and-mortar and online segments. ...

  • Yvon_Chouinard_Photo-Campbell Brewer(1)

    Chouinard family transfers Patagonia ownership to channel dividends to environmental protection


    Source: Campbell Brewer Yvon Chouinard Nearly 50 years after founding Patagonia, Yvon Chouinard and his family (together with his children Claire and Fletcher) have decided to give away their company to ensure all proceeds will be used to fight climate change. The Chouinard family has transferred all ...

  • Salomon_Logo_Neu_2022
    News briefs

    Salomon revamps its logo and launches new claim and campaign


    Salomon is addressing customers with a new brand slogan and appearance. The claim “tomorrow is yours,” created by the French agency DBB Paris, aims to invite people to connect with nature and embrace their personal future and the future of the planet in all aspects. One goal of the new ...

  • MIPS_logo

    Mips predicts temporarily weaker bicycle market than expected


    After two years of bicycle-related sales records, the listed Thule Group AB already spoke of an imminent temporarily reduced bicycle-related sales volume that will affect sales and profitability in the coming months (OIC reported). Now Mips AB, also from Sweden, is following suit: The Brain Protection System (BPS) manufacturer, also ...

  • Newell_Brands_logo
    News briefs

    Newell Brand’s bond offering receives Ba1 rating from Moody’s


    After a negative outlook from S&P Global for Newell Brands, the parent company of outdoor and recreation brands CampingGaz, Coleman, Marmot and others, Moody’s rating was much more favorable: The new senior unsecured bonds received a Ba1 rating, and the outlook for the company remained positive. The rating agency expects ...

  • Newell_Brands_logo
    News briefs

    Newell Brands drops FY22 outlook


    Newell Brands has revised its full-year revenue, operating margin and cash flow forecasts due to “a more challenging than anticipated operating and consumer backdrop.” The Atlanta-based company and parent to eight brands in its outdoor & recreation segment, including CampingGaz, Coleman, Marmot and Ex-Officio, has reduced its FY22 revenue outlook ...