All Vasque articles
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ArticleVasque shuts down after 60 years in the outdoor market
The US rugged outdoor boot brand is closing after six decades, marking an end for a brand long cherished by hikers and backpackers.
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News briefsVasque builds European network
US footwear brand Vasque is working with its exclusive UK agent, Northcol, to establish a pan-European network of agents to represent the brand. Representatives have already been established in key countries such as France (ibrg-agency), Benelux (Van Lierop agencies), Italy (Box Agency) and Spain (Sworks). The brand intends to expand ...
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OpinionTrade shows: “Sometimes the value cannot be beaten”
After OTS in the UK, Charles Ross still sees value in trade shows. The best bring leadership, collaboration and are moving with the Industry.
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News briefs
Vasque Footwear has a new president
In September, the hiking brand Vasque Footwear appointed Bryce Wernsman as its president, in replacement of Allison Gettings. Wernsman had spent the previous three and a half years as senior director of global marketing at Vasque’s parent company, Red Wing Shoe, helping to steer its brand, retail network and digital ...
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News briefs
Vasque Footwear enters Scandinavian market
Vasque, a family-owned outdoor footwear brand from the U.S. founded in 1964, announced its partnership with Norwegian distributor TRACX for the Scandinavian market. Founded in 2018, TRACX is based in Oslo and currently works with Darn Tough, Mountain Works, Goggle Soc, Takeya, Gorilla Glue, O’Keefe’s and others.
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News briefs
Vasque Footwear supports Children & Nature Network
Vasque, the American children’s outdoor shoe brand, is partnering with the Children & Nature Network to increase access to nature for children and families. Headquartered in Santa Fe, New Mexico, the Children & Nature Network is a non-profit organization that supports people and organizations working to reconnect children with nature. ...
