All Outdoor Industry Compass articles in Volume 14, Issue 11 – Page 3
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News briefs
Movement Skis suffers 15% revenue drop
Swiss ski brand Movement Skis registered revenues of CHF 8.5 million (€7.7m-$9.4m) in 2020, representing a 15 percent decline as compared to 2019. Sales were negatively impacted by the measures imposed by authorities in several countries to limit the effects of the Covid-19 pandemic, which affected the ski ...
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Short stops
Short Stops Week 21, 2021
MARKETING +++ Aquasphere has been chosen as the official swim kit partner for the 2021 Keswick Mountain Festival , the event in England’s Lake District offering a mix of outdoor activities and live music, scheduled for September 10-12 +++ Scarpa is a new sponsor of the ...
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News briefs
Retail sales in the U.K. rise thanks to clothing and footwear
In April, U.K. retail sales rose by 9.2 percent month-on-month in volume thanks to the easing of Covid-19 restrictions, including the re-opening of all non-essential retail from April 12 in England and Wales and from April 26 in Scotland. During the period, sales for textile, clothing and footwear stores rose ...
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News briefsDometic acquires Front Runner
Dometic ’s buying spree continues unabated: After Valterra in April and Enerdrive in May, the Swedish brand headquartered in Stockholm has now reached an agreement to acquire Front Runner Vehicle Outfitters , a provider of roof racks, cargo carriers, storage solutions and off-road accessories from South Africa that ...
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News briefsGreenpeace investigates Amazon warehouse, uncovers destruction of returned goods
With the help of an undercover investigator at Amazon , the environmental organization Greenpeace has documented the destruction of returned new products at the retailer’s logistics facility in Winsen, Germany. A documentary aired on prime-time German television showed eight workplaces that Amazon calls “destroy stations”. According to Greenpeace research, ...
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ArticleFrench investor takes over Swiss e-bike pioneer Stromer
European private equity firm Naxicap Partners has reached an agreement to acquire Swiss premium e-bike pioneer Stromer (bikes up to 45 km/h). Details of the transaction were not disclosed. However, it is still subject to approval by the responsible regulatory authorities. Source: MyStromer AG ...
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ArticleU.S. bike industry veteran to head Hero International in London
After Indian two-wheeler giant Hero MotoCorp Ltd. (also known as Hero Motor Company or HMC ) announced in March the formation of Hero International ( HIT ) as its new international headquarters in Europe, U.S. industry veteran Jeff Weiss has now been hired as CEO of ...
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ArticleFourth Adidas x Parley Run for the Oceans to help end plastic waste
From May 28 to June 8, the Adidas x Parley #RunForTheOceans will take place for the fourth time, continuing its commitment to combat plastic pollution of the oceans. Runners around the world are encouraged to join the challenge on the Adidas Running App and run, walk or wheelchair ...
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News briefs
Outdoor Research strengthens its military and tactical segment with new hire
This month, Outdoor Research ( OR ) hired David Hein as GM of military and tactical. Hein comes to OR from 5.11 Tactical , where he spent 12 years as vice president and GM, among other positions. Prior to that, Hein spent more than a decade at ...
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News briefs
Germany’s coffee roaster Tchibo sells Mink campers online
Source: Mink Campers Mink 2.0 offroad caravan Two compact camping caravans have been on sale at Germany’s coffee roaster Tchibo since May 18. In addition to the KIP Shelter (€12,950) from the Netherlands, Tchibo is also offering the Mink 2.0 (€18,280) from ...
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News briefsSara Molnar is Sweden’s sports industry Businesswoman of the Year
Source: Peak Performance Sara Molnar Sara Molnar , CEO of Peak Performance , has been named Businesswoman of the Year 2020 in the Swedish sports industry by Svenskt Sportsforum . The women’s network Divas , run by Svenskt Sportsforum, aims to bring more ...
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News briefsFirst exclusive womens’ outdoor products award #sheisoutdoors to launch this summer
Presented for the first time this summer, the #sheisoutdoors award aims to recognize innovative, technologically advanced, highly functional outdoor clothing designed for women. Registration closes on May 25. To date, brands like Deuter , The North Face , Norrøna , Pyua , Fjällräven , Osprey , Gregory ...
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News briefsArc’teryx introduces upcycled styles made from post-consumer materials
As part of its used gear programs started in 2019, Canadian brand Arc’teryx has launched ReBird . Part of the new circularity initiative is a new jacket style ( Stowe Windshell ) made from end-of-roll fabrics as well as tote bags and pouches made from apparel that was traded ...
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News briefs
Millet appoints key account manager pure players
Millet Mountain Group has hired Pierre Chanelière as its new key account manager – pure players, a newly created position. Chanelière previously worked at Salomon , Tecnica and, most recently, e-tailer PrivateSportShop . As reported by Sport-guide , in his new role at the Millet group, he ...
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News briefsWrangler launches All Terrain Gear for women in the U.S.
U.S. jeans label Wrangler , owned by Kontoor Brands , announced the launch of All Terrain Gear by Wrangler ( ATG ) for women in the U.S. this summer. Building on its men’s ATG line, which was introduced in 2019 and has seen double-digit category growth, Wrangler extends the ...
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News briefsVista Outdoor forms corporate foundation to promote conservation
Vista Outdoor has launched the Vista Outdoor Foundation with an accompanying $3 million initial contribution. The new foundation is intended to partner with nonprofit organizations that support conservation, access to nature and other causes that align with Vista Outdoor’s visions. Funding requests will be considered from potential nonprofit partners that ...
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ArticleMyanmar: a cheap hotspot getting even hotter
Production in Myanmar has almost never been easy due to political circumstances. After the country experienced a boom in textile manufacturing with the beginning of the democratic process in 2012, the situation has worsened since the military coup on February 1 of this year to such an extent that a ...
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News briefsDometic acquires Enerdrive
SOG member Dometic Group AB just announced the acquisition of Enerdrive , an Australian-based provider of mobile power products for the outdoor market, including solar power solutions, batteries and battery chargers. The acquisition of Enerdrive broadens Dometic’s offering and distribution network in the Pacific region and also increases ...
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News briefsChanges in the sales strategy at Fjällräven Germany
As part of Fjällräven Germany ’s new sales strategy, which was already initiated in the second half of 2019, sales have now been divided into the two areas of strategic accounts and field sales in order to maintain greater market and customer proximity. Andreas Kost was named head of ...
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News briefsNew distribution partner for Corratec in Benelux
Effective immediately, the southern German bicycle brand Corratec is distributing its products in the Benelux countries through Wiki Sports . In addition to Corratec, the Genk, Belgium-based company distributes other premium brands such as BCargo , Cipollini , Fantic , M1-Sporttechnik , Rotwild , Veeley , Veloe and ...
