All W.L. Gore & Associates articles

  • IMG_6973
    Article

    Navigating uncertainty: EOS 2024 focuses on circularity and collaboration

    2024-09-26T09:07:00Z

    The 2024 European Outdoor Summit at Cambridge Union focused on sustainability, EU regulations and collaboration opportunities in the outdoor industry. Will Renwick reports for OIC on the event.

  • GTX_Gear_Tour_Selection-15x_web
    Sponsored

    How the GORE-TEX brand wants to extend the life of its products

    2023-10-17T12:31:00Z Sponsored by

    Our interview explores Gore’s commitment to extending product life, consumer education campaigns, and the newly launched GORE-TEX Gear Tour.

  • Gorewear Logo
    Article

    Gorewear introduces new selective distribution strategy

    2023-03-02T16:36:00Z

    Gorewear, the premium sportswear for cyclists runners from W.L. Gore, will readjust its sales concept at the turn of the year. The introduction of a new sales strategy will focus on maximizing the customer experience at all touchpoints. The sportswear brand is targeting an integrated premium marketplace to provide consumers ...

  • Outdoor_Industry_Association_Logo
    Article

    New OIA study: How to save money and reduce emissions

    2023-02-13T14:58:00Z

    Five members of the U.S. Outdoor Industry Association’s (OIA) climate action corps have now released the results of a jointly commissioned study on the feasibility of electrifying the textile and apparel industry. Burton, New Balance, Patagonia, REI Co-op and W.L. Gore’s fabrics division partnered with the OIA for the study, ...

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    Article

    Is this the end of PFAS?

    2023-01-13T16:31:00Z

    What does the announced Oeko-Tex ban on the use of PFAS in textiles and footwear mean for the industry and the future of waterproof clothing and footwear? Our article explains the latest changes and lists alternative weatherproof solutions already available. So what is the future of PFAS? Do the recent ...

  • ISPO_logo_Munich
    Article

    Bluesign ISPO panel talk: A call for cross-industry cooperation and harmonized methods

    2022-12-05T14:10:00Z

    The ISPO Munich 2022 panel talk “Bluesign – enabling a better future: a vision for sustainability” was all about the need to harmonize data and cooperate in order to speed up improvements along the whole textile supply chain. Antje von Dewitz (Vaude), Eva Karlsson (Houdini), Kilian Hochrein (W.L.Gore) and Kutay ...

  • Gore_logo
    News briefs

    W.L. Gore introduces 2L-laminates with recycled Bionic face fabrics

    2022-11-18T12:42:00Z

    With launch partner Patagonia, W.L. Gore is introducing into its autumn/winter 2023 line two new two-layer Gore-Tex laminates with Bionic textile face fabrics made from plastic waste collected from seacoasts. Gore has invested in Bionic’s plastic recovery and sorting facility in Cóbano, Costa Rica, and is providing materials-science and supply-chain ...

  • 300x250_Flasche_NEU
    Sponsored

    “If you’re interested in circular economy in the sports business, you can’t miss ISPO Munich 2022.”

    2022-10-27T19:48:00Z Sponsored by

    ISPO Munich promises dialogue and exchange in the industry, and thus collaborations and faster progress. Learn the program highlights.

  • GORE-TEX_LOGO
    News briefs

    New ePE Gore-Tex membrane goes to market with major partner brands

    2022-10-10T11:21:00Z

    W.L. Gore introduces its new PFC-free membrane concept together with some of its major partners in the outdoor and snowsports industries. Launching brands are Adidas, Arc’teryx, Dakine, Patagonia, Reusch, Salomon and Ziener. Several products equipped with the new type of membrane made of expanded polyethylene (ePE) have received advance praise ...

  • News briefs

    The GORE-TEX brand kicks off new brand campaign, introducing new claim

    2022-09-16T10:30:00Z

    The GORE-TEX brand is launching a new brand campaign under the motto “Our work is never done” this fall, celebrating the 40-year anniversary of its textile Gore-Tex membrane technologies and promising an innovation-loaded future for its apparel and footwear product categories. For the kick-off video that is online on digital ...

  • Silva_Logo
    News briefs

    Silva with new sales manager for Germany, Austria and Poland

    2022-08-26T09:17:00Z

    Source: Silva Sebastian Daue The Swedish outdoor brand Silva has filled the position of sales manager for Germany, Austria and Poland: Sebastian Daue is in charge of sales activities in the three countries since May 2022. He succeeds Bernhard von Toll, who held the distribution responsibility as ...

  • This is what the GORE-TEX ONE portal for retailers looks like
    Sponsored

    Everything in One Place: GORE-TEX brand Presents New Online Tool GORE-TEX ONE for Retailers and Brand Partners

    2022-05-02T08:40:00Z

    With the new GORE-TEX ONE Portal, the GORE-TEX brand is taking collaboration with retailers and brand partners to the next level. 

  • GORE-TEX_LOGO
    Article

    W.L. Gore publishes annual sustainability update

    2022-02-01T14:20:00Z

    After premiering a sustainability framework in 2020, W.L. Gore & Associates’ fabrics division has rolled out several projects in 2021 through a variety of individual initiatives, some of them portrayed in the company’s latest sustainability update published Feb. 1, 2022. The 2021 Responsibility Update offers insights into how Gore’s fabrics ...

  • GORE-TEX_LOGO
    News briefs

    Gore fabrics division gets GRS certification for German and Chinese facilities

    2022-01-25T11:19:00Z

    The Gore fabrics division, part of W.L. Gore & Associates, has achieved full compliance with the Global Recycled Standard (GRS) certification for its production sites in Germany and China. GRS is an international, voluntary product standard (issued by the nonprofit organization Textile Exchange) that sets requirements for the certification of ...

  • GORE-TEX Jacket_new Membrane Technology_210929_sample02
    Article

    Gore-Tex unveils new ePE membrane

    2021-09-30T08:02:00Z

    W. L. Gore & Associates has announced that the consumer business of its Gore Fabrics Division will introduce the use of expanded polyethylene (ePE) as a new complementary material platform that will serve as the basis for its membrane technologies. The new ePE laminates (membrane and DWR treatments) are PFC-free ...

  • News briefs

    Gore Wear focuses more on cycling; streamlines wholesale business

    2021-02-18T12:37:00Z

    Gore Wear, the W.L. Gore & Associates apparel label previously known for its functional apparel for cycling, running and cross-country skiing, has unveiled a new wholesale approach and a more focused product portfolio. In a press release for the North American market, the brand announced that it will refocus its ...

  • GORE Responsibility_Update_2020-1
    News briefs

    Gore Fabrics releases sustainability update

    2021-02-01T17:17:00Z

    W. L. Gore & Associates has published its “2020 Responsibility Update for the Fabrics Division”. The update shares details about how the division intends to leverage the newly introduced sustainability framework by using the three pillars of sound science, transparency and cooperation. It also shares the main milestones from 2020, ...

  • naja-bertolt-jensen-IUBc0cxN7Lc-unsplash
    Article

    Gore and Bionic Yarn collab to develop textiles made from ocean-bound plastics

    2020-12-07T08:20:00Z

    W. L. Gore & Associates and Bionic Yarn, a material engineering company from New York, have announced a collaboration to drive the development of a high-performance textile made from traceable, recycled plastic. Gore said it recently made an equity investment in Bionic to help streamline its fiber supply chain and ...

  • News briefs

    Bret Snyder named president and CEO of W.L. Gore

    2020-10-18T05:34:00Z

    Bret Snyder, chairman of W. L. Gore & Associates, succeeded Jason Field as president and chief executive of the company on Oct. 9. Field will be staying through December for the transition. Snyder has been chairman since 2016 and will retain his seat on the board. He is the grandson ...

  • WL_GORE_Bob_Gore
    Article

    Bob Gore, inventor of Gore-Tex, has died

    2020-09-21T16:05:00Z

    Robert W. “Bob” Gore, chairman emeritus of the board of directors of W. L. Gore & Associates, died on Sept. 17 at the age of 83. Gore sat on the board of his family’s materials science company for 57 years, 30 of them as chairman, and served as president from ...