All Analysis articles – Page 4
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ArticleDigital natives are the most frequent cross-border e-commerce shoppers
A recent survey by eShopWorld, a privately held Irish company headquartered in Dublin with offices around the globe that provides a technology platform for brands and retailers looking to sell online to global markets, found out that younger, digitally native consumers aged 25 to 34 are the group that most ...
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ArticleOutdoor industry stocks among the winners of 2020
While the outdoor industry had a very difficult start of the year in 2020, when the pandemic forced Europe and America to adopt strict lockdowns, it bounced back significantly in the summer when restrictions were lifted, as people looked to escape crowds in the outdoors. The combined market capitalization of ...
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ArticleBike stocks 2020: Corona gives the bicycle industry a turbo boost
Same same but different – 2020 has been a real rollercoaster. Not only for the world economy but for each individual: Corona set the course. 2020 saw the most extreme stock market movements ever. What it finally taught us above all: whether economic, trade or other wars, political crises or ...
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ArticleA quarter of German online shoppers are looking for more sustainable purchases
A recent representative survey conducted by the opinion research company Civey on behalf of the German E-Commerce and Mail Order Retail Association (bevh) has revealed that a quarter of the German online shoppers are consciously looking for sustainable shopping offers on the Internet. According to bevh, sustainable packaging is essential ...
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ArticleWho are the winners of the Corona summer?
The outdoor industry and tourism associations weathered the first Corona summer quite well. Some hiking and biking equipment suppliers were even able to record double-digit growth rates compared to the previous year. However, things are now looking rather bleak for the first few months of the coming year.
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ArticleIndustry Insights: How to find new B2B business in a digitalized market
The past spring created for most of us a feeling of pandemic panic and business paralysis. Offices were shut down and most employees were asked to work from home. From a pure productivity perspective, it gave a temporary feeling of winning back control of time. Time freed up from commuting ...
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ArticleEDM survey: How Covid-19 has impacted companies' trade show budgets
It has become commonplace to say that the Covid-19 pandemic has dramatically accelerated trends that were already underway with the digitalization of the economy and society in general. Trade shows have been one of the sectors most affected by the phenomenon as restrictions on travel and mass events worldwide prompted ...
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ArticleEuropean consumers want to stay fit despite lockdown; wearables still on the rise
GfK has published data showing that health and well-being have become more important during the Covid-19 crisis. However, it said this trend had already become increasingly prevalent among European consumers before the outbreak of the pandemic. According to a GfK Consumer Life Study with more than 30,000 consumers surveyed in ...
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ArticleShopify reports new records for Black Friday/Cyber Monday weekend
After releasing record Black Friday results a few days ago, the Canadian e-commerce software company Shopify has updated its data for the entire Black Friday/Cyber Monday weekend. The more than one million Shopify-powered brands around the world have reported sales of $5.1+ billion. From Nov. 27 through Nov. 30, total ...
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ArticleMarket for fishing gear to grow by 4% CAGR 2021-2027
According to a new report by Allied Market Research, a market research and business-consulting wing of Allied Analytics, the global fishing equipment market will grow by a compound average annual growth rate (CAGR) of 4 percent from 2021 to 2027, reaching $16.10 billion by 2027. The emergence of innovative fishing ...
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News briefsShopify reports record global Black Friday sales
Shopify, a global e-commerce software company headquartered in Ottawa, Canada, announced record-setting Black Friday sales of $2.4 billion from the independent and direct-to-consumer brands on the platform worldwide. The number is based on sales by its more than one million businesses in approximately 175 countries around the world from Nov. ...
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News briefsKlarna releases pre-Black Friday shopping analyses from the U.S. and Germany
Klarna, the global payments provider and shopping service from Sweden, has released new holiday shopping data that indicates shoppers in the U.S. shifted their share of e-commerce spending towards the leisure, sports & hobby and home & garden categories in the week ahead of Thanksgiving (Nov. 16-22). The leisure, sports ...
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ArticleAnalysis: Pushing the boundaries of what a sports store can be
Everyone has a sport. We’re not talking about a gym membership, but full immersion into a discipline, where we have to have the right clothing, equipment and an app to help with training and motivation. Whether it’s working towards a black belt in Taekwondo, competing in triathlons or mastering yoga inversions, sport has become serious. In addition, there are other driving factors such as the increasing interest in wellness, more female participants in more sports and the acceptance of leisure wear in almost all areas of life. This is pushing growth in the sporting goods market, and it also has a knock-on effect on what we expect from our sports stores. If we’re prepared to spend a good amount of our disposable income in this area, we want the brands we chose to offer above and beyond the everyday retail journey.
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ArticleAnalyis: The coronavirus cycling boom – how are brands keeping momentum going?
All over Europe cycling boomed during lockdowns as gyms and swimming pools were temporarily shuttered and group sports were banned. As winter moved into spring and then summer, and full quarantines were relaxed in some areas, people emerged from their homes and took to their bikes as a means of exercise or commuting, encouraged by World Health Organization advice to consider cycling instead of taking public transport for essential journeys.
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ArticleSchöffel: Germans are looking forward to winter - but they have reservations
German outdoor company Schöffel has conducted a representative survey in cooperation with YouGov. According to the survey, German winter sports enthusiasts are looking forward to the upcoming winter season, but they also have clear reservations because of the Covid-19 pandemic. Schöffel’s survey shows that the overwhelming majority of the Germans ...
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ArticleOutdoor industry stocks rose by 11.1% in Q3
The share prices of the publicly listed outdoor companies went up by 11.1 percent during the third quarter of 2020, according to our own calculations, performing better than the stock market in general. Indicating that the outdoor market is recovering well from the Covid-19 pandemic, their share prices improved slightly ...
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ArticleEDM Executive Survey: Sports and outdoor brands are pushing DTC
While experiencing generally lower orders from retailers, primarily because of the coronavirus outbreak, more than two-thirds of sports and outdoor brands responding to our survey intend to further develop their own direct-to-consumer (DTC) operations, relying more on their own websites than on those of third-party e-tailers.
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ArticleOutdoor industry stocks rebound in Q2
Feeling that the outdoor sports sector is going to survive the Covid-19 crisis better than other sectors of the economy, investors have given it a bonus, raising the average share price of 12 major public outdoor companies by 29.5 percent between the end of the first quarter and the end ...
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OpinionAmazon and other marketplaces could be held accountable for illegal sales
Why the sale of illegal products through online platforms could become a problem for Amazon and other marketplaces – and why the widespread circumvention of EU competition law may soon be over
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ArticleThe industry stock value dips by 32.3% in Q1 2020
In a highly volatile market for stock-listed equities in general, the share price of 12 major publicly trading companies that play a substantial role in the outdoor sporting goods market declined on average by 32.3 percent between the beginning of this year and March 27, due to the coronavirus pandemic. ...
