All Lafuma articles

  • 3m-thinsulate-insulation-logo-vector
    News briefs

    3M partners with outdoor brands for new winter collection

    10 February 2025

    Lafuma is among the brand to launch new high-performance winter gear featuring 3M’s Thinsulate insulation.

  • Second Leaf Lafuma
    News briefs

    Lafuma launches resale platform

    13 March 2023

    Lafuma, a brand of the French Millet Mountain Group, has launched an online resale platform for its outdoor products, dubbed Second Leaf. The website was developed in partnership with Faume, a Parisian start-up that helps companies implement resale solutions. To be allowed on Second Leaf, the item must be a ...

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    Millet headed for 20% growth in Europe

    9 November 2022

    Millet Mountain Group is growing at a 20-percent clip year-on-year in Europe, according to its sales director for the continent’s southern half, Hervé-Sergio Locatelli. If projections hold, Locatelli has told CMDsport, the group will break its record for annual sales on the continent. France remains the top market, but ...

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    News briefs

    ​Millet Mountain Group opens factory in Tunisia

    9 July 2022

    Millet Mountain Group (MMG), the owner of French mountaineering and mountain apparel brands Millet and Lafuma, is opening a new factory in Tunisia. The 3,500-square-meter facility in Monastir has an automated cutting room featuring quilting technology and mechanical and laser cutting machines. The factory also features two embroidery machines and ...

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    Article

    50 years after the sale of the brand, the Millet family has taken back the lead

    29 April 2022

    Source: Millet Jean-Pierre Millet Millet Mountain Group, formerly part of the Swiss Calida Group and owner of the brands Lafuma and Millet, has completed its acquisition by the new main shareholder Jean-Pierre Millet (grandson of the brand Millet’s founders) and Inspiring Sport Capital, a private equity fund ...

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    News briefs

    Calida finalizes sale of Millet

    21 April 2022

    The Swiss Calida Group has finalized the sale of Millet Mountain Group on April 20, 2022. Jean-Pierre Millet, investor and grandson of Millet’s founder, and Inspiring Sport Capital, a private equity firm specializing in sports investments, have acquired the Millet Mountain Group with the Millet and Lafuma Outdoor brands, returning ...

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    Article

    Calida completes sale of Millet Mountain Group

    8 February 2022

    As previously reported, the Calida Group in late December received a binding offer from Jean-Pierre Millet, together with Inspiring Sport Capital, to sell the Millet Mountain Group, which includes the Millet and Lafuma Outdoor brands. Calida now reports that it has received the final approval of the French work council ...

  • logo-mmg-lafuma-millet
    Article

    Grandson of Millet founder to buy Millet Mountain Group from Calida

    24 December 2021

    In an announcement on Dec. 24, Calida Group said it has received a binding offer from Jean-Pierre Millet, together with Inspiring Sport Capital, to sell Millet Mountain Group, which includes the Millet and Lafuma Outdoor brands. Jean-Pierre Millet is an investor and grandson of the founder of the Millet brand. ...

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    Article

    Calida Group posts H1 sales growth of 30.2 percent

    29 July 2021

    For the first half period of 2021, Calida Group reported a 30.2 percent increase in sales to CHF 153.9 million (€142.8m-$169.3m) in currency-adjusted terms, which beat the pre-pandemic levels. The company said in a release that Millet Mountain Group, with net sales proceeds of CHF 37.2 million (€34.5m-$40.9m) and a ...

  • logo-mmg-lafuma-millet
    Article

    Calida Group to sell Millet Mountain Group

    29 June 2021

    Following the successful divestments of Oxbow and Eider, the Swiss Calida Group now intends to continue its strategic focus and concentrate on its core lingerie and underwear business with a sharpened brand portfolio by selling off the rest of its outdoor brands. Recent business developments have illustrated, the company said, ...

  • News briefs

    Millet appoints key account manager pure players

    20 May 2021

    Millet Mountain Group has hired Pierre Chanelière as its new key account manager – pure players, a newly created position. Chanelière previously worked at Salomon, Tecnica and, most recently, e-tailer PrivateSportShop. As reported by Sport-guide, in his new role at the Millet group, he will focus on the French market ...

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    Article

    Calida may be looking at strategic options for its outdoor brands

    8 March 2021

    Swiss diversified group Calida said it was looking at “strategic options” for its French Millet and Lafuma outdoor brands following the already-completed sales of the Eider and Oxbow labels. The company said Millet and Lafuma “declined perceptibly” – due to Covid-19 curfews in France – as it reported its 2020 ...

  • News briefs

    ​Schmidt-Eisenhart will be Calida Group’s new CEO

    27 November 2020

    The board of directors of the Swiss Calida Group, which includes the Lafuma Group with the outdoor brands Millet and Lafuma, has appointed Timo Schmidt-Eisenhart as chief executive officer of the Calida Group. Schmidt-Eisenhart will succeed Reiner Pichler in the first half of 2021. As reported earlier, Pichler will continue ...

  • News briefs

    Calida makes a formal offer for Lafuma’s remaining shares

    16 November 2020

    The Calida group has published a formal offer to buy all the shares it doesn’t own yet in the Lafuma group, with a squeeze-out provision for the minority shares that are not be tendered. The offer follows the previously reported favorable opinion expressed by Lafuma’s board of directors and the ...

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    Article

    Lafuma’s board approves Calida’s offer

    1 November 2020

    In a lengthy and detailed press release, Lafuma reported that its board of directors is recommending acceptance by its minority shareholders of a preliminary offer made on Oct. 2 by Calida Holding to acquire the balance of the shares it doesn’t own at a unit price of €17.99. The price ...

  • News briefs

    ​Calida plans complete takeover of Lafuma SA

    26 September 2020

    The Swiss Calida Holding has announced its intention to launch a buy-out tender offer followed by a squeeze-out for all outstanding shares of its subsidiary Lafuma SA, which is listed on Euronext in Paris/France. Calida currently holds 93.50 percent of the share capital and voting rights of Lafuma SA. The ...

  • News briefs

    Group CEO of Calida Group is stepping down

    4 September 2020

    Reiner Pichler, group chief executive of the Calida Group since April 2016, which includes the Lafuma Group with the outdoor brands Millet and Lafuma, is stepping down to take on new tasks that will give him more flexibility and no longer require a full-time presence, which is most likely an ...

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    Article

    Millet and Lafuma expand environmental and social strategy

    7 August 2020

    The French outdoor brands Millet and Lafuma, brands of the Millet Mountain Group, which belongs to the Calida Group, have further developed their environmental and social strategy in line with current developments under the motto “Rising Change.” According to its own statements, the Millet Mountain Group has already been paying ...

  • LafumaGroup
    Article

    Lafuma Group hit by Covid-19 amid restructuring

    29 July 2020

    Groupe Lafuma said the company was “shaken” by the Covid-19 pandemic in mid-March during a period of structuring its brand portfolio and activities. It has made efforts in the past months to adapt to structural changes in its markets and in customer consumption patterns, including investments to improve the customers’ ...

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    News briefs

    Lafuma joins 1% for the Planet

    30 June 2020

    According to its website, the French outdoor brand Lafuma has become a member of 1% for the Planet this June. Lafuma will donate 1 percent of the sales of its equipment range to partner associations approved by the initiative. Lafuma also says on its website that the step to join ...