Latest Data & Analysis – Page 2
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ArticleBicycle Stocks Q2 2022: Russia’s invasion causes market low
After the stock market booster called hope catapulted the OIC Bicycle Stock Chart 2021 to new heights and seemed to defy all realities, the high flight ended with Russia’s invasion of Ukraine. The chart of the first quarter of 2022 already showed a steep decline, which now also continued in the second quarter.
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ArticleBain survey shows fast growth of sustainable thinking in Asian countries affected by pollution
The consulting firm Bain & Company has released the outcome of a new study conducted among 16,000 consumers in eleven countries across seven product categories. The interesting results: Most fast-growing Asia-Pacific markets have larger environmentally and socially conscious and health-conscious segments than mature markets like North America or Europe. The ...
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ArticleOutdoor and bike industry stocks fall nearly 18% in Q1
Our quarterly analysis of the outdoor stock market shows a 17.84 percent sequential decline in the average stock prices of 31 public companies primarily involved in the outdoor and bicycle sectors between Jan. 1 and March 31. Broader market conditions weighed on the sector, which had posted stock price increases ...
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ArticleBicycle shares Q1 2022: Geopolitical situation puts pressure on the market
While global lockdowns, virus variants, inflation, zero interest rates, supply shortages or political crises could not harm last year’s upward trend in bicycle stocks, Russia’s attack on Ukraine has changed everything. The war is intensifying the surge in prices. Fears of supply shortages of gas and oil and other commodities ...
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ArticleWomen in the outdoor and sports business: Facts and figures on International Women’s Day
#BreakTheBias is the slogan for International Women’s Day 2022, and many sports and outdoor brands are also using the slogan together with the hashtags #InternationalWomensDay and #IWD2022 for their own campaigns in the “Women’s Month of March.” On the occasion of Women’s Day, SGI Europe examined the quota of women ...
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ArticleFootwear industry: Inflationary pressure increases on a broad front
Thanks to the collective work of the editorial teams of our sister publications Shoe Intelligence and SGI Europe, we have put together a comprehensive analysis of the impact of inflation on the footwear industry. The editors tried to cover the economic, industrial, financial and some social aspects of inflation focusing ...
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ArticleEmerald releases first report on the North American B2B events industry for 2022
Emerald Holding, the New York-based organizer of Outdoor Retailer (OR) trade shows, among others, has released its first research report reflecting the changing expectations that are influencing and shaping the future of the business-to-business (B2B) events industry. The report will be published annually in the future, Emerald said. ...
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ArticleGreen awareness provides greater tailwind for bike stocks in 2021
2021 had it all: on the one hand, more lockdowns, virus variants, inflation, zero or negative interest rates, supply bottlenecks, political crises, trade and other wars, etc. On the other hand, 2021 experienced a world stock market that trudged steadily upward. This also gave our 2021 cycling stock some major ...
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ArticleOutdoor and bike industry stocks rose by 3.0% in Q4
Our quarterly analysis of the outdoor stock market shows a 3.0 percent sequential increase in the average stock prices of 32 public companies primarily involved in the outdoor and bicycle sectors between Sept. 30 and Dec. 31, 2021. This came after increases for most of the same companies of 18.9 ...
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ArticleNew study on social shopping in Germany: Where the product finds the buyer
One in five Germans has bought something via social networks, just as many can imagine it. Social media and e-commerce are merging, and the customer journey is being redefined. A recent YouGov study shows the relevance of social shopping for German consumers.
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ArticleGfK reports mixed consumer sentiments in October survey for Germany
In its latest study conducted among 2,000 Germans, GfK reports a mixed picture of consumer sentiment in October. The propensity to buy increased again, while economic and income expectations declined. As the propensity to save is also falling noticeably, GfK forecasts a consumer climate of 0.9 points ...
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ArticleOutdoor industry stocks declined by 6% in Q3
Public companies involved in the outdoor and bike sectors saw their average share value decline by 6.0 percent between June 30 and Sept. 30 of this year, after rising by 18.9 percent during the first quarter and by 13.8 percent during the second quarter. The sector performed a little better ...
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ArticleBack in black: The successful turnaround of Rotor Bike Components
Great products don’t always lead to profit, but they can with a little cohesion…and maybe Covid.
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ArticleLearning from experience: How one startup discovered what’s in a (brand) name
The underlying goal of a brand name is to trigger a reaction. How do you make sure it’s the right one?
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ArticleOutdoor company stocks continue to gain ground in Q2
From the first quarter to the second quarter of 2021, the 32 outdoor stocks we track were up 13.82 percent. Neither the bike nor the retail companies had a major impact here, but rather a few of the large groups such as Anta Sports, Vista Outdoor and American Outdoor Brands, ...
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ArticleGlobal bicycle stocks chart Q2 2021:
Still riding the waveDue to the Covid-related closures, the focus in the first quarter of 2021 was still very much on alternative mobility products. This shifted somewhat in the second quarter. Falling infection figures and rising economic data have provided a breath of fresh air. This is leading to a renewed focus on traditional stock values. After all, in Covid times, these were properly beaten down. For example, shares in the automotive sector fell to respective lows below their actual value. The stock market is currently reacting positively to a time without lockdowns and the current efforts of the automotive industry to make its contribution to the mobility revolution with electrification. Global bicycle stocks continue to cruise at great heights but did not perform as extraordinarily in Q2 as they did in the first three months of this year.
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ArticleBig business on social media:
Where digital natives shopThe plain “Buy now”-button seems to be a thing of the past. Online shopping is reducing friction, getting more intuitive, more fluid – and more social. “Social commerce” – or “social shopping” – is the fastest-growing distribution channel worldwide. Shoppable posts and stories allow brands and users to tag specific ...
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ArticleSurvey: Generation Z embraces second-hand movement to live more sustainably
According to a recent study by Depop, a popular e-commerce platform for second-hand fashion, and management and business consulting firm Brain & Company, the shopping behavior of the so-called Generation Z – born between 1997 and 2012 – is not only, but predominantly driven by the desire to live more ...
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ArticleOutdoor brands validate claims to “B” good through B Corp certification
Companies that prioritize people, the planet, and profits can expect to benefit from the vast amount of wealth handed down from baby boomers to millennials.
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ArticleMyanmar: a cheap hotspot getting even hotter
Production in Myanmar has almost never been easy due to political circumstances. After the country experienced a boom in textile manufacturing with the beginning of the democratic process in 2012, the situation has worsened since the military coup on February 1 of this year to such an extent that a ...
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