The Spanish Association of Sporting Goods Manufacturers and Distributors (Afydad) is expanding its member base to sports marketing and tourism agencies, in addition to the retail sector. The trade body is also creating ten working groups that will focus on digital transformation, fitness, equipment and e-sports, outdoor, padel, internationalization, mobility and urban sports, tourism, cycling, and retail. An additional working group on sustainability, circular economy and equality will be set up in the coming months.
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