All Market Statistics articles – Page 12
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ArticleRussian online retailers report record-breaking outdoor sales
According to the largest online stores, the continuing Covid-19 pandemic spurs on the demand for outdoor goods in Russia. During the past several years, the demand for outdoor goods has always been high during the summer season. However, this year was truly exceptional, said Maria Salnikova, director of the sporting ...
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ArticleGerman bicycle and e-bike industry defies the Corona crisis
In its latest “sentiment barometer” for the first half of 2020, the German Bicycle Industry Association (Zweirad-Industrie-Verband e.V.; ZIV) comes to the conclusion that bicycles and e-bikes have been the winners of the coronavirus crisis in Germany, while many other industries have suffered as a result of the global measures ...
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ArticleGrowth of 7.0% for branded outdoor shoes in 2019
As they do every year, many brands gave us their numbers or indications of their performance in the outdoor footwear market to help establish its growth in the wholesale channel and to benchmark themselves against one another. The result of this joint study by The Outdoor Industry Compass and the ...
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News briefs
The Russian outdoor market is recovering
Russian citizens have been increasingly buying outdoor goods during the past few months, as research conducted by the Moscow-based think tank OFD Platform shows. For instance, since the withdrawal of the retail lockdown on May 12, physical sales of tents have increased by 11 percent from the same period ...
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ArticleThe French are outdoor passionate; camping strong after lockdown
A YouGov France survey has revealed that 62 percent of the French people participate in outdoor activities. The French favorite outdoor activities are hiking (58 percent), cycling (also at 58 percent) and swimming (43 percent). Hiking is especially successful in the 55 or older age group (70 percent of respondents ...
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ArticleSwiss sports retailers predict 10% sales drop
Excluding bikes, which are becoming more popular in the country, the Swiss sporting goods market achieved modest growth of 1.4 percent in 2019 in comparison to the previous year, according to the Swiss Association of Sports Retailers (Asmas), which compiled the figures in collaboration with the GfK market research institute. ...
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ArticleRussian outdoor market on the rise, online booming
The demand for outdoor goods in general in Russia in June is 94 percent higher than at the same time last year, says the Russian online marketplace Avito in a statement. On average, the number of customers looking for travel backpacks, sleeping bags, and similar items is nearly a third ...
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News briefsSwiss online trade records +38% in March
The Swiss business blog carpathia.ch reports that, according to data from GfK’s online sales monitor in cooperation with Swiss Post and the Association of Swiss Mail Order Companies (VSV), Swiss online retail in March 2020 was 38.3 percent up on the same month in 2019, not least because of the ...
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ArticlePolish outdoor market on the way back to the “new normal”
The effects of the coronavirus pandemic are striking almost every business segment around the world. The Polish outdoor industry and retail is no exception. The commitment to social isolation imposed by the Polish government in mid-March with a total ban on travel and recreation in public areas (including parks and ...
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ArticleThe outdoor market looks a little brighter
A preliminary survey conducted by the European Outdoor Group (EOG) among its members indicates that the European outdoor industry apparently fared better last year than in 2018, when its deliveries to the trade fell by an estimated one percent to €5.81 billion.
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Article
The ski market is apparently growing in the long term
Manufacturers’ deliveries of skis, boots and bindings to the trade grew for the third year in a row during the winter 2018/19 season, according to an annual study recently released by the Federation of the European Sporting Goods Industry (Fesi). Some analysts expect the trend to continue to be positive ...
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Article
Spain’s mountaineering market consolidates
Spain’s market for mountaineering products was once again marked by consolidation in 2019. The big players got stronger, while the small players diminished in number, although there were fewer store closings than in previous years. Among the victims were Anayet Vertical, of Zaragoza, and MMallorca and Trekoon, both in Palma ...
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News briefs
A Pinterest 100 report has revealed that customers will emphasize...
A Pinterest 100 report has revealed that customers will emphasize environmentally friendly products and ’90s designs in 2020. The report compared search queries on its platform from August 2017 to July 2018 with queries from August 2018 to July 2019 and from the data predicts the 100 trends that should ...
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Article
The South Korean market is down by 5%
The takeover of Eider by K2, one of the major local brands of outdoor clothing, is seen as a sign of consolidation in a major market for outdoor products – estimated to be the second-biggest in the world a few years ago – that has continued to decline this year. ...
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Article
Lowa and others comment on the Chinese outdoor market
Matthias Preussel, sales director for the Asia-Pacific region at Lowa, discussed the challenges and opportunities of marketing an outdoor brand in China during a “Market Introduction Seminar for China” that was held in Munich on the third day of the OutDoor by Ispo show early last month.
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Article
The European outdoor market is flat
The latest State of Trade report by the European Outdoor Group (EOG) indicates that the outdoor market declined by 1 percent in value and by 0.5 percent in volume in 2018 in terms of the sell-in to the trade in the 23 European countries covered by its annual study, resulting ...
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Article
The Polish outdoor market is worth €250 million
At this year's OutDoor by Ispo trade show, the Polish Outdoor Group set up the first official Polish Outdoor Village. Various Polish outdoor brands, including Comodo, Fjord Nansen, Lesovik, Milo, Pajak and Stampol-F, presented their latest product innovations in this section of the show, which was evidently inspired by the ...
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Article
NPD says footwear is the fastest category in Europe
It will be interesting to see what the European Outdoor Group will have to say for the European market for footwear, apparel and equipment at the new OutDoor by Ispo show in Munich this coming Sunday. Like our survey, its study is based on the brands' sales to the trade.According ...
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ArticleThe global outdoor footwear market grew by 6.8%
The world’s rugged outdoor footwear market rose by 6.8 percent to €5.15 billion in 2018 in terms of dollars, according to an annual survey of key vendors conducted by the Outdoor Industry Compass in collaboration with Sporting Goods Intelligence. It rose by an estimated 6.1 percent in the U.S. and ...
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Article
Hardly any stock market growth in outdoor
The stock market capitalization of the publicly listed companies involved in the outdoor sports sector inched up by 2.4 percent to $59.8 billion in 2016. It had risen by 9.8 percent in 2015, partly aided by a doubling in the value of Jarden Corp. prior to its merger with Newell ...
