With the opening of a new Schöffel-Lowa store in the German city of Tübingen, the retail joint venture of the two independently operating German outdoor specialists Schöffel and Lowa is launching a new store concept. With immediate effect, the two brands will be presenting their outdoor ranges on 130 square meters in the recently remodeled Intersport Adventure (with a total of 1,250 square meters). This means that the 36th Schöffel-Lowa store is also their first store-in-store. Schöffel-Lowa plans to expand the new store-in-store concept with strong specialist retailers. The operator of Intersport Adventure in Tübingen is Sport Räpple under the management of Philip Renken, who runs a total of seven Intersport stores in the larger area.
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