All Outdoor Industry Compass articles in Volume 13, Issue 7-8 – Page 4
-
News briefs
BenQ and Stotz win Performance Days awards (digitally)
Performance Days , the trade show devoted to functional fabrics, was scheduled to take place in Munich on April 22-30, and was cancelled with no alternative event date due to the Covid-19 crisis. However, a digital fair was put in place that allows the industry to keep informed about ...
-
News briefs
Fjällräven has a new global marketing director
The Swedish outdoor specialist Fjällräven announced that Alexander Matt has been appointed as the new global marketing director for the brand effective April 15. He succeeds Leif Öhlund who left the company in 2019 to pursue other opportunities. For the last four years, Matt held the position of ...
-
News briefs
Equip supports trade with online B2C sales and reduced 2021 collection
Equip Outdoor Technologies , owner of the outdoor brands Rab and Lowe Alpine , supports the brick-and-mortar trade in view of the massive consequences of the Covid-19 crisis with a sales campaign on their own websites. With immediate effect, 25 percent of the value of a purchase made via ...
-
News briefs
Schöffel Foundation donates face masks
Peter Schöffel , managing partner of Schöffel Sportbekleidung , earlier this week published a motivational video for German small and medium-sized enterprises on Facebook , in which he called on them to emerge from a crisis stronger than before, particularly on the basis of healthy partnerships. And now, his company ...
-
News briefs
Mammut falls by 26.2% in Q1
The Outdoor segment of the Conzzeta Group , which basically consists of the Mammut Sports Group , suffered a drop of 26.2 percent in revenues on a currency-neutral basis in the first quarter. They were down by 28.2 percent on a reported basis to 50.8 million Swiss francs (€48.3m-$52.3m). The ...
-
News briefs
Aku and the Swiss Army extend partnership
Aku is extending its long-standing partnership with Arma Suisse for an additional five years. The partnership between the Italian footwear company and the Swiss army began in 2005, when Aku was asked to develop a waterproof, light and comfortable shoe for the armed forces. In the same product segment, ...
-
Article
Germany, Austria and other EU countries begin to ease retail restrictions
(SGI+) German chancellor Angela Merkel announced this week that certain types of shops could reopen in Germany as of April 20. In addition to car dealerships, bicycle shops and bookstores of all sizes, retailers for “non-essential items” can reopen their doors as long as they do not exceed a ...
-
News briefs
Can wearables help predict viral infections?
Fitbit , the Scripps Research Institute and Stanford Medicine have formed a research consortium to detect, track and contain infectious diseases through Fitbit data. There reportedly exists some evidence that wearables like the Fitbit bracelet can help predict certain infections before symptoms appear. The new effort is meant ...
-
News briefs
Intersport Sverige seeks protection from creditors
(SGI) The Intersport Sverige group - alias Intersport Sweden - requested protection from its creditors through a “corporate reconstruction” procedure that has just been accepted by the Gothenburg County Council. The group filed an application for the proceedings on April 13, making them applicable also to its ...
-
News briefs
Leki supports its retailers during crisis
Leki , the German outdoor and ski pole specialist, supports retailers during the coronavirus crisis by connecting them to the company’s online store. Retailers are provided with a marketing budget from Leki, with which they can place advertisement on their own social media channels. Alternatively, participating retailers can opt for ...
-
Article
Polygiene benefits from antiviral technologies
Polygiene said its revenues grew in the first quarter of 2020, despite production being halted across Asia due to the coronavirus outbreak. According to preliminary estimates, the Swedish company’s sales rose by 4.3 percent from the year-ago quarter, which the management partly attributed to the group being able to ...
-
News briefs
Spring projects to be selected by EOCA's members
The European Outdoor Conservation Association , EOCA , wants and is able to continue to fund projects during 2020 despite the corona crisis, but this time, it decided not to hold the usual public vote due to the extraordinary situation and to not ”add to peoples’ workloads at this time.” ...
-
News briefs
Dynafit continues to count on Aquafil’s Dryarn
Dynafit has again used the Dryarn fiber in its spring/summer 2020 collection. Dryarn, a registered trademark of Aquafil , is a high-performance yarn specially developed for athletes who sweat a lot and may be exposed to frequent and sudden changes in temperature during their activities. A garment made ...
-
News briefs
IWA Outdoor Classics 2020 canceled
After it was initially postponed from March 6-9 to Sept. 3-6 due to the Covid-19 pandemic, NürnbergMesse has now completely cancelled the 2020 edition of the trade show IWA Outdoor Classics , as it “cannot be organized at the usual high quality level due to the corona crisis.” The next ...
-
News briefs
ISPO: Outstanding Outdoor and ISPO Textrends are on
Despite the cancellation of this year’s OutDoor by ISPO due to Covid-19, the ISPO Group has now announced that the Outstanding Outdoor awards will take place. Manufacturers and brands can apply online from 15 April. In addition to the online application, a product sample must be sent ...
-
News briefs
Superfeet offers direct home delivery and affiliate program for retailers
Superfeet , a U.S. insole manufacturer headquartered in Ferndale, Washington, is now offering drop-shipping and affiliate programs for its retailers. Retail partners who want to offer home delivery without having to ship goods from their store, Superfeet will now deliver free of charge to the end consumer. For retail partners ...
-
News briefs
Fjällräven voted most sustainable brand in its industry
The Sustainable Brand Index ™ 2020, Europe’s largest brand study on sustainability, has announced that Fjällräven was chosen as the most sustainable brand from the “Clothing and Fashion Brand” industry in Sweden. Consumers were able to choose between over 1,400 brands in Europe’s largest independent brand study on sustainability, ...
-
News briefs
Ispo survey to help sports & outdoor retail in times of Covid-19
Ispo has developed a Covid-19-related retail survey and invites all sports and outdoor retailers – independent of size and country – to participate. The results and insights will be helpful for the Ispo Group to develop digital alternatives and tools to support the sports business as much as possible ...
-
News briefs
Dynafit postpones 2021 summer collection
Dynafit has announced that 80 percent of its current 2020 summer collection of apparel, footwear and equipment will be carried over to 2021. The decision was made in connection with the difficulties generated by the coronavirus crisis, and notably the company’s willingness to support its retail partners, as the ...
-
News briefs
Paddle Expo 2020 canceled
The Paddle Expo in Nuremberg, scheduled for Sept. 25 to 27, has been canceled. The organizers justified the relatively early announcement by stating that the industry’s plans were long-term and that many community members would not be able to compensate for the losses suffered at the beginning of this ...