All Outdoor Industry Compass articles in Volume 5, Issue 11-12
View all stories from this issue.
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Article
New outdoor market research project starts with Sweden
The OutDoor fair in Friedrichshafen will see the launch of a new outdoor market research project by EDM Publications, publisher of the Outdoor Industry Compass. It is expected to provide unprecedented details and insights into the scope, the dynamics and the most interesting players in up 23 outdoor markets in ...
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Article
Lundhags implements a strategic shift
After its acquisition by Swix earlier this year, Lundhags is unfurling a strategic plan that is meant to increase its exposure and to widen its appeal. The new approach is encapsulated in the Swedish brand's new tagline, “Love the Seasons,” focused on the concept of an authentic Nordic brand, offering ...
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News briefs
Gregory is new sponsoring partner of hiking tour operators in...
Gregory is new sponsoring partner of hiking tour operators in Germany and Austria: The companies Clearskies and Alpinkreativ, an operator specializing in outdoor activities for women, will be supplied with gear packages for the customers.
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Article
Gold Reflect Line helps perform and recover
Some French suppliers exhibiting at this week's OutDoor show in Friedrichshafen will present prototypes of sleeping bags, trail-running garments and other products coated with a special bioceramic powder, labelled Gold Refect Line, that is said to improve performance in a variety of outdoor activities by capturing the “far infrared” ...
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Article
Halti gets new major shareholder
Ingman Group, a Finnish family-owned investment company, has taken over a majority stake in Halti, the Finnish ski and outdoor apparel brand. Ingman acquired the shares held since 2004 by another capital investment firm, 3i, which was the largest stake in Halti but still made up just under half ...
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News briefs
Martin van Urk, the general manager of Lafuma Nederland, has...
Martin van Urk, the general manager of Lafuma Nederland, has left the Dutch subsidiary of the French outdoor and action sports company, after it was restructured to focus entirely on the Lafuma and Oxbow brands. When it comes to the Lafuma brand, the Dutch team is to concentrate on camping ...
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News briefs
Ferrino, the Italian supplier of tents and other outdoor products,...
Ferrino, the Italian supplier of tents and other outdoor products, is back on the German market through a deal with Agentur Alpin, the agency run by Tim Bucksteeg. Additionally, Agentur Alpin is in charge of Climbing Technology, the equipment company, and Zamberlan, the Italian manufacturer of high-end mountaineering footwear.
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Article
GfK and NPD set up retail panel to explore the outdoor market
The market researchers of GfK and NPD Group have joined forces to provide in-depth research results for the outdoor market. The first result is a report based on a retail panel in Germany, but the two firms are determined to add other European countries in the months and years to ...
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Article
Europe drags down Wolverine’s sales growth
Reporting an increase of only 0.8 percent in its total sales to $312.7 million for the second quarter ended June 16, Wolverine Worldwide blamed especially the macroeconomic uncertainty in Europe. In Canada as well as in the Europe, Middle East and Africa region, the group's sales fell by a low-middle ...
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Article
Peak Performance reorganizes its distribution
Peak Performance, the Swedish sports and lifestyle brand, has inked a deal with Basic Group to sell its products in Italy from the start of next year. Peak Performance currently runs its own business in the country. Part of Basic's assignment is to open Peak Performance stores, which are ...
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News briefs
Stefan Wahlén, former global sales director at Peak Performance, started...
Stefan Wahlén, former global sales director at Peak Performance, started as managing director for Patagonia Europe at the beginning of this month. After the untimely death of Holger Bismann last November, the European operation was run on an interim basis by Andrea Tomasini, the head of Patagonia in Italy, aided ...
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News briefs
Keen has hired three new product managers. Jeff Dill takes...
Keen has hired three new product managers. Jeff Dill takes on the role of footwear business director of the trailhead category. Dill brings 20 years of experience in the athletic and outdoor footwear industry. He joins from Salomon, where he served as marketing and product category manager of trail-running. He ...
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News briefs
La Sportiva has inaugurated an expanded headquarters at Ziano di...
La Sportiva has inaugurated an expanded headquarters at Ziano di Fiemme, where some of the brand's production is also located. The new building is directly connected to the old one and contains the offices and the showrooms. The older building continues to house the manufacturing plant, the warehouse and more ...
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Article
Schwan-Stabilo puts Deuter and Ortovox under one roof
Effective July 1, Schwanhäusser Industrie Holding, known for its writing materials of the Schwan-Stabilo brand, has created a new company in charge of its outdoor operations called Schwan-Stabilo Outdoor. The new firm acts as a holding company controlling two subsidiaries, as of now, Deuter and Ortovox. Managing directors are Bernd ...
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News briefs
Styl Grand has signed a licensing deal for the production...
Styl Grand has signed a licensing deal for the production and sale worldwide of T-Shoes, the brand of sneakers of Tecnica Group, starting with the spring/summer 2013. Introduced in 2003, they have been sold so far mostly in Italian shoe shops.
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Short stops
MP Services of Oregon, which sells Crispi in the U.S.,...
MP Services of Oregon, which sells Crispi in the U.S., will take on board Masters' line of summer products for the U.S. market
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News briefs
Keen has opened its third corporate store in the Japanese...
Keen has opened its third corporate store in the Japanese capital of Tokyo. The shop is placed in a neighborhood called Harajuku in the Shibuya district. The brand has been in the Japanese market since 2004 and currently counts 1,000 retail partners in the country. The third own store follows ...
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News briefs
Magnus McGlashan, co-founder and managing director of Pacsafe, the specialty...
Magnus McGlashan, co-founder and managing director of Pacsafe, the specialty brand of anti-theft travel equipment, has appointed Thomas Ryll new director of business development for its EMEA business (Europe, Middle East, Africa). Ryll has been in the sporting goods industry for 27 years. He spent the last 17 years at ...
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News briefs
La Sportiva will launch a new clothing line dedicated to...
La Sportiva will launch a new clothing line dedicated to the world of mountain running and trail racing during the OutDoor show in Friedrichshafen this week. The new line has been produced in collaboration with Samsung of South Korea, like the first skiwear collection that the company had recently released, ...
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News briefs
Patagonia launches the “Vote the Environment” campaign, in which it...
Patagonia launches the “Vote the Environment” campaign, in which it asks customers to learn about the environmental records of the candidates for the next presidential elections in the U.S. and vote for the world they live in. To achieve the campaign's objectives, Patagonia has partnered with the rock band Wilco, ...
