Snowsports – Page 102
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News briefsNorrøna opens factory in Lithuania
On its blog, the Norwegian brand Norrøna revealed that it has just opened its own new factory in Kaunas, Lithuania, which has been developed and built since 2018 to make highly functional products with premium quality more sustainable. “Having our very own factory also allows us to improve innovation and ...
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News briefsBergzeit receives EMAS certification
The Chamber of Industry and Commerce of Munich and Upper Bavaria and the Bavarian Environmental Agency awarded the mountain sports retailer Bergzeit for its long-standing holistic environmental commitment that goes far beyond legal obligations. The company based in Otterfing near Munich received the EMAS certification on Sept. 25. EMAS (Eco-Management ...
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News briefsHuski Wear: a new Swedish digital-only skiwear brand
With the backing of a Chinese firm and a brand of hot chocolate, three veterans of the sports apparel industry, Lena Claesson, Magnus Liljeblad and Jonas Olsson, have launched a digital-only brand of sports apparel in Gothenburg, Sweden, called Huski Wear. Claesson was formerly design and product director at Peak ...
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Article
Anta’s president will run Amer Sports
Jie (James) Zheng, executive director and president of Anta Sports Products, is taking over the responsibilities of Heikki Takala, who has decided to resign from his role as president and chief executive of Amer Sports after ten years in the position. Takala, a former commercial director of Procter & Gamble, ...
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News briefsNew Wave GmbH reorganizes management
Andre Bachmann, managing director of the German company New Wave GmbH, which is best known for the distribution of the Swedish brand Craft, has granted general procuration to his long-time employees Henriette Pfeiffer and Felix Lechner. Pfeiffer, New Wave’s chief financial officer, has been with New Wave for 14 years. ...
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ArticleNew brand identity for avalanche airbag pioneer ABS
SpinCapital, the Munich-based owner the German brand ABS since 2017, is reinventing the well-known avalanche airbag brand founded in 1985 with a new strategy, new brand identity, new products, digital offensive and stronger trade marketing.The founder of SpinCapital and chief executive of ABS, Stefan Mohr, is responsible for the newly ...
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News briefs
Dynafit strengthens its sales team
Mountain sports specialist Dynafit has strengthened its team. The newly created position of strategic account specialist was filled by Herbert Steinmaßl, who has already worked for Dynafit for more than five years and was most recently brand representative responsible for Bavaria. His previous job has been taken over by Lisa ...
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News briefs
Early launch of Swix’s next-gen fluoro-free race wax
The Norwegian company Swix, a subsidiary of Brav, has launched its latest gliding wax collection, Swix Pro, which will be available in stores this fall and comprises three lines called Performance Speed, High Speed and Top Speed, with both solid and liquid waxes available. The new line has been in ...
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ArticleFischer lays off 150 workers
Like Rossignol, which has just announced the elimination of 95 jobs, Fischer Sports has decided to lay off 150 workers at its Ukrainian ski factory following a drop of about 25 percent in pre-orders for the coming autumn/winter season. However, the management is cautiously optimistic about the near-term future, considering ...
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News briefs
WMDUK to distribute Spy+ in the U.K.
Bollé Brands has appointed VMDUK to distribute in the U.K. Spy+, a Californian brand of sunglasses, prescription frames and winter products. Spy+ was founded in 1994 in San Diego and in September 2019 it was taken over by Bollé Brands, which is supporting its expansion in Europe. VMDUK is headed ...
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News briefs
bleed Clothing publishes 2018 CO2 emissions
The German clothing brand bleed Clothing, which has been climate-neutral since 2019 with the support of ClimatePartner, has published its CO2 emissions figures for 2018 caused by its vehicle fleet, employee travel, print products, water consumption and much more. According to these figures, CO2 emissions totaled 57 tons, which roughly ...
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News briefs
Burton to close its U.S. HQ and stores on Election Day
Burton Snowboards will be closing its headquarters and stores in the U.S. on Election Day, which falls this year on Tuesday, Nov. 3. The company says it has been providing its American employees with time off, flexible schedules and “the resources they need” to vote in local, state and federal ...
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News briefsExtrem Skis expands ski factory in Åre
The Swedish ski brand Extrem Skis has unveiled pictures of the new 350 square meter expansion of its ski factory in Åre. The company stated that it took three years of planning and one year of construction to complete the new annex. Extrem Skis also invested in two state of ...
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News briefsDénériaz moves to larger premises
Sport-guide.com reports that Dénériaz, the French ski brand founded eleven years ago by Olympic champion Antoine Dénériaz, has moved its headquarters to a 700-sqm site in the Vernays industrial zone in Doussard. This space, almost double that of the previous facility, meets the needs of the “rapidly expanding company,” as ...
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News briefs
Salomon and REI start virtual book club events with athletes
Salomon and the U.S. outdoor retail chain REI have announced a series of virtual book club events with Salomon athletes and authors Jessie Diggins, Rickey Gates, Emelie Forsberg and Meredith Erickson. Once a month, consumers will be invited to read the monthly book and participate in an open, interactive session ...
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ArticleTriple-digit growth in Zumiez' profits
Zumiez, the American action sports retailer that owns Blue Tomato in Europe and Fast Times in Australia, bounced back in the second fiscal quarter ended on Aug.1, after a difficult start of the year due to retail lockdowns. Its net income soared by 181 percent to $25.4 million, on revenues ...
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ArticleNatureTrack Film Festival goes virtual in October
The third annual NatureTrack Film Festival (NTFF), usually taking place in Los Olivos, Calfornia, is going virtual due to the Covid-19 pandemic. Dozens of documentaries and short films from 21 countries will be available online for a global audience Oct. 9-18. Individual tickets for single program blocks are sold for ...
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ArticleClarus expects Black Diamond and Sierra to grow
In a presentation at this year’s virtual edition of the Gateway Conference in San Francisco, an annual invite-only conference that brings together the most compelling companies with the nation’s top investors and analysts, Clarus called the Covid-19 pandemic a “potential blessing” for its Black Diamond and Sierra brands, as new ...
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News briefs
Fritschi takes over distribution of Marmot in Switzerland
U.S. outdoor specialist Marmot is starting a new distribution partnership for Switzerland with Fritschi Swiss Bindings. From Oct. 1, Fritschi will be responsible for all sales activities of the Californian brand founded in 1974, from key account management and new customer acquisition to training and education. The liaison offers many ...
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News briefsArc’teryx launches virtual product advisor for consumers
If consumers can’t make it to a store, but have questions about the new Arc’teryx autumn product line, they can now make an appointment online with the new Virtual Advisor. The Canadian brand claims that the 30-minute appointments, which are available worldwide but currently only in English, will help consumers ...
