All Outdoor Industry Compass articles in Volume 4, Issue 14
View all stories from this issue.
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Article
Wildcraft helps to shape Indian outdoor market
The Indian outdoor business is beginning to take shape, as several brands and retailers are starting to achieve recognition among a fast-growing group of outdoor enthusiasts in the country. This emerging market is particularly stimulated by Wildcraft , the only full-fledged Indian outdoor brand, which already has hundreds of retail ...
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News briefs
Garmont, the producer of performance footwear for skiing, mountaineering, hiking...
Garmont , the producer of performance footwear for skiing, mountaineering, hiking and other outdoor activities, has named two new distribution partners. The 20-year-old Trendline Brande APS will handle all Garmont footwear on the Danish market, where it is already a specialist in ski and outdoor products. Importadora ...
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Article
Salewa hires a tent expert
Pedro Carradinha , a passionate Portuguese mountaineer who has successfully built up his own company, Ortik , in the past few years, has become the product manager of Salewa for tents, taking over from Bernhard Schnaus , who has led its tents and sleeping bags operations for more than 16 ...
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Article
Uteliv is set to expand quickly in Sweden’s outdoor specialty retail
Uteliv, a Swedish outdoor retailer with two stores, has obtained strong support from leading outdoor brands to expand its network with seven more stores in the next six years. Daniel Ringqvist and Oskar Hjerstedt , the two owners of Uteliv, will rapidly open two more stores with their own resources, ...
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Short stops
Hugh Ewing, a former manager at Gregory Mountain Products, Streamworks...
Hugh Ewing , a former manager at Gregory Mountain Products , Streamworks and Ex Officio , is the new sales and operations manager for CamelBak
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News briefs
Deuter is cooperating with Gibbon, slackline pioneer and market leader...
Deuter is cooperating with Gibbon , slackline pioneer and market leader in its segment, for a marketing campaign this summer. From June until the beginning of September, about 100 specialist leathergoods stores in Germany are decorating their shop windows with slacklines and impressive photos to create awareness of the ...
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Article
Investment company takes over Silva
Fiskars Group has agreed to sell all of its shares of Silva Sweden AB to Karnell , a Swedish investment company. Along with the parent company Silva Sweden , the deal also includes the subsidiaries Silva Lt d. in the U.K., Silva Deutschland , Silva France and ...
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News briefs
Patagonia is expanding its presence in the trail-running category, linking...
Patagonia is expanding its presence in the trail-running category, linking up with Krissy Moehl , the ultra runner, and growing its line of trail-running shoes. Moehl and the member s of Patagonia's Ultra Running Team will have a full line of the brand's products to ...
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Article
Dynafit moves into the summer business
Starting with summer 2012, Salewa's ski-touring brand Dynafit will offer a summer collection. According to Heiner Oberrauch , the brand's owner, the line targets those customers who enjoy Dynafit in winter and want to take advantage of the brand during their summer activities as well. Dynafit's new ...
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Article
Hi-Tec enjoys more direct and less licensed business
Buoyant sales of outdoor products enabled Hi-Tec to lift its directly invoiced sales by 4.2 percent last year, while its sales through distributors jumped by 7.4 percent. However, the outdoor, sports and golf company moved to cut back its licensed business, particularly in Asia, which reduced the wholesale equivalent sales ...
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News briefs
Bushnell Outdoor Products has created the Bushnell Eyewear Division, which...
Bushnell Outdoor Products has created the Bushnell Eyewear Division , which will be in charge of the Bollé , Bollé Safety , Cébé and Serengeti eyewear brands. Olivier Ciaravino is the head of the new division and will be based in the eyewear business' headquarters ...
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Article
Outdoor outpaces broader sports market in Europe
The outdoor market increased by 3 percent on a currency-neutral basis in 2010 to €15.2 billion at retail level in the 36 major European countries, driven by the walking, hiking and camping segments, according to NPD Group . This compares with a rise of about 2 percent for the overall ...
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News briefs
The brand Icebreaker from New Zealand will be strengthening its...
The brand Icebreaker from New Zealand will be strengthening its team in Starnberg outside Munich, which is in charge of Central Europe and parts of Scandinavia. Stephan Dellinger will be assuming all responsibilities of the newly created post of demand planner for Germany, Norway and Sweden. The ...
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News briefs
Merrell, the biggest brand in the portfolio of Wolverine World...
Merrell , the biggest brand in the portfolio of Wolverine World Wide , is adjusting the structure in its German office in Munich to suit the increasing significance of the German market for the company. Ulf Jensen , who was the company s sales representative for southern ...
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News briefs
Since the beginning of July, Matthias Hatt has had the...
Since the beginning of July, Matthias Hatt has had the job as new sales manager for Germany at Leki . He will be responsible for the poles and accessories segments. Hatt has longtime experience in the sector and had worked at Lowa since 2002, assuming diverse positions. ...
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News briefs
Odlo has appointed two key managers for its German subsidiary....
Odlo has appointed two key managers for its German subsidiary. Philipp Hartmann is the new marketing manager. The 33-year-old used to be in charge of trade marketing, lifestyle and events at Puma , where he was responsible for marketing the last football World Cups in retail in ...
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News briefs
Jack Wolfskin has appointed Hartmut Klein, who has worked for...
Jack Wolfskin has appointed Hartmut Klein , who has worked for the company since 1994, to be senior manager for European sales. Previously, he oversaw the brand's sales in the German-speaking countries. He will now take care of all of Europe with a special focus on France, ...
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News briefs
Columbia Sportswear, the U.S. outdoor apparel and footwear company, announced...
Columbia Sportswear , the U.S. outdoor apparel and footwear company, announced a collaboration with Jeffrey Kalinsky to create a collection of outdoor-inspired pieces. Kalinsky is the founder of Jeffrey New York , a luxury boutique with designer merchandise, and executive vice president of designer merchandising ...
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News briefs
Superfeet, the American manufacturer of shoe insoles, is launching the...
Superfeet , the American manufacturer of shoe insoles, is launching the first sandals collection at the OutDoor trade show in Friedrichshafen. The newly developed sandals are called “FLP” and include the Superfeet Trim-To-Fit shoe insoles. The Northwest Podiatric Laboratory in the U.S., which developed the shoe ...
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Article
Asolo sells Lowe Alpine to the U.K. Equip group
The legendary backpack brand returns to England at last. The new owner is the Equip Outdoor Technologies group, which also markets the brands Rab and Podsacs (high-end crafted backpacks), as well as Integral Designs (tents, bivvies, tarps, shelters and accessories). Equip , a privately held company ...
