All Arc’teryx articles – Page 4
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News briefs
Arc’teryx opens largest ReBird repair center globally in Boulder
Canadian brand Arc’teryx has opened a new brand store in Boulder, Colorado, integrating a hybrid retail store and service center that includes in-store care and repair and after-sales product support. With three pillars of upcycling, resale, and care and repair, the service center offers circular services, including ...
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Opinion
Sponsorship: Perhaps this is how it can be most effective?
Sponsorship can take place in a wide variety of forms, but should usually pay off in terms of marketing targets. Charles Ross shares what he sees as missed sponsorship opportunities in the Outdoor industry, and which have had unexpected success. He also illustrates that doing the right thing can be all that matters.
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News briefs
Arc’teryx opens first stores in Yunnan with Songtsam
Luxury boutique hotel group Songtsam has announced the opening of the first two Arc’teryx / Songtsam stores in Yunnan, a province in the southwest of the People’s Republic of China. One is the Arc’teryx Mountain Classroom Shangri-La Center, located in the Songtsam Linka Retreat Shangri-La. The second store is located ...
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News briefs
Equip hires new head of marketing
Source: Equip Outdoor Technologies Trudi Boswell Trudi Boswell, a long-term outdoor industry veteran, has joined the Equip Outdoor team as the new head of marketing for the Equip brands Lowe Alpine and Rab. For over five years, Boswell has worked at Mammut, filling the role of managing ...
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News briefs
Arc’teryx market manager EMEA Reiner Kopf leaves the bird
Reiner Kopf, market manager Central EMEA at Arc’teryx, will leave the company by the end of March 2022 and plans a longer sabbatical. Kopf has 24 years of experience with the Canadian brand: After taking over the German distribution of Arc’teryx with his Munich-based sales agency Agentur Reiner Kopf in ...
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News briefs
Arc’teryx celebrates employee No. 1 with emotional video for Women’s Day
Released on International Women’s Day 2022, the Canadian brand Arc’teryx honored its first-ever employee, Usha Parbhakar (neither a climber nor an outdoor athlete), with an emotional video. With the company for almost 30 years, she started in 1992 as the brand’s first and only sewer and made the very first ...
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Article
Arc’teryx and Ortovox unite forces for new avalanche airbag system
The new LiTric unit The result of a joint research and development project, the Canadian brand Arc’teryx and the German brand Ortovox have introduced LiTric, a new electronic avalanche airbag system for winter 22/23 that will be used in a line of different touring and freeride packs ...
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News briefs
Arc’Teryx hires former Lululemon CFO
Source: Arc’teryx Chris Tham Arc’teryx Equipment has appointed Chris Tham as the company’s first-ever chief financial officer. In this newly created position, he will report directly to CEO Stuart Haselden. The appointment is effective Feb. 21, 2022. Tham has more than 20 years of finance and strategic ...
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News briefs
Arc’teryx continues global brand store expansion
Source: Arc’teryx Arc’teryx has increased the number of its own brand stores by 15 percent Canadian brand Arc’teryx Equipment opened 21 stores internationally in the past twelve months, ending 2021 with a total of 159 brick-and-mortar brand shops globally. In addition to the new stores, Arc’teryx also ...
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News briefs
Arc’teryx commits to 80% Fair Trade-certified products by 2025
In light of the impact of the Covid-19 pandemic on the lives of factory workers who make Arc’teryx products, the Canadian brand has decided to work to improve the well-being and protection of some 7,000 people in 10 countries where the company manufactures. “They should be able to depend on ...
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News briefs
Former Nike product manager to lead Arc’teryx footwear division
Arc’teryx has appointed Ovidio Garcia as VP, footwear, effective immediately. In his new role, Garcia will be responsible for leading the global footwear strategy and will report directly to Katie Becker, Arc’teryx chief creative officer. Garcia brings 15 years of experience at Nike in product management, merchandising and product operations ...
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News briefs
First Arc’teryx ReBird Service Center opens in New York
Arc’teryx has opened the first ReBird™ Service Center in its brand-new New York City store location on Broadway. As the brand’s sixth store in New York, the Broadway location is the first of its kind to offer Arc’teryx retail sales as well as free product evaluation, on-site care and training, ...
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News briefs
New Arc’teryx video Nic‘ole introduces circularity designer Nicole McLaughlin
As part of the ongoing cooperation with New York-based designer Nicole McLaughlin, Canadian brand Arc’teryx went online with a new video that gives a deeper insight into her upcycling projects and consumer workshops. The film named “Nic’ole” is roughly five minutes long and lets the climber and artist talk about ...
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News briefs
Arc’teryx hires Chris Pelyk as new VP Store Development
Source: Arc’teryx Chris Peylk, VP store development at Arc’teryx Chris Pelyk has been appointed vice president of store development at Arc’teryx. In his career, Pelyk has worked for several big brands in the development, design, and strategic planning of retail concepts, mainly in Asia. Among the companies ...
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Article
Outdoor specialists climbing up the ranking of ISPO Consumer Insights Report
In its quarterly Consumer Insights Report, conducted among members of the ISPO Collaborators Club since Q2/2021, Messe München finds that outdoor companies are rapidly expanding their relevance within the sports brand landscape. The highly engaged consumers from Germany, Austria, Italy, and Switzerland voted on both their general favorite brands and ...
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Article
Stand.Earth gives fashion, outdoor and sports industries poor grades for sustainability
In its Fossil-Free Fashion Scorecard 2021, environmental advocacy organization Stand.Earth surveyed and ranked 47 outdoor, sports and fashion brands on their environmental actions in various areas. Stand.Earth sees the fashion industry in a business-as-usual reliance on fossil fuels to manufacture and ship its garments that is not consistent with a ...
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News briefs
Arc’teryx rebrands Icon Stores, opens new NYC location
Located at the Upper West Side in New York, Arc’teryx Equipment has just opened a newly rebranded micro-store concept called Arc’type, centered around the brand’s most renowned designs. “The Arc’type store is a smaller store concept that features the Arc’type curated selection: 22 of the brand’s most noteworthy items,” said ...
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Article
Anta Sports publishes profit warning
Amer Sports’ profitability is apparently improving faster than that of the rest of the Anta Sports Group. In a profit warning, Anta, which heads up the joint venture that took over the group two years ago, says it expects a decline in the losses of a joint venture, which we ...
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Article
Cotopaxi and Nemo to offer second-hand products in the U.S. through REI
Cotopaxi and New Hampshire-based outdoor gear design company Nemo announced the launch of a new trade-in recommerce program with Trove and U.S. outdoor retail chain REI to provide customers with more options for used gear. Trove develops technology that enables brands to take control of their resale marketplaces to deepen ...
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News briefs
Arc’teryx Alpine Academy returns on-site and digitally
Arc’teryx has announced that its Alpine Academy will return to Chamonix July 1-4. Additionally, a full digital program will accompany the event, which celebrates its 10th anniversary this year. Source: © Walter Chamonix - Alpine Village For those who can make it to Chamonix, the downtown Alpine ...