All Deuter articles – Page 3
-
Article
Deuter with new sustainability strategy and “Promise Tour” across Germany
Following the motto “We take responsibility for a change for the better,” Deuter has unveiled a new sustainability strategy to clearly take responsibility for its own actions and their impact on people and nature. With the new “Deuter Promise,” the German backpack and sleeping bag specialist is ...
-
News briefs
Deuter introduces head of sales
German backpack and sleeping bag manufacturer Deuter has only now officially announced that Gerrit Pfurr was promoted to general sales manager for all sales areas in July 2020. Pfurr’s core task is the sustainable realignment of the Deuter sales organization. The goal is to continue to grow internationally while preserving ...
-
News briefs
Bergamont with new marketing manager
At IAA Mobility in Munich, Gregor Cerwinski welcomed trade show visitors in his new role as head of marketing at the booth of German bicycle manufacturer Bergamont. Succeeding Pamela Busch, he officially joined the German bicycle company on Sept. 1 and will be responsible for international marketing. In this role, ...
-
News briefs
Green Button for Deuter’s sustainable products
German backpack and sleeping bag manufacturer Deuter has been certified under the German government’s “Grüner Knopf” (Green Button) standard for its sustainability. The Green Button is the first government-monitored label for responsible corporate management and ecologically and fairly produced textiles. It was launched in 2019 by the German Ministry for ...
-
News briefs
Deuter with new key account manager national sales
Source: Deuter Ingo Walkner Ingo Walkner has joined Deuter’s sales team as national key account manager. Already on Feb. 1, he succeeded Martin Zanker, who has been promoted to head of e-commerce and own retail. In his new role, Walkner, who was most recently working at ...
-
News briefs
Deuter uses fabric scraps for new Infiniti line
Source: Deuter Infiniti Dirtbag To put unavoidable production waste to good use, German brand Deuter has launched a new line of stuff sacks, bags and backpacks made from fabric scraps from its regular collection of backpacks and sleeping bags. For this first limited Infiniti series, almost 24,000 ...
-
Article
Myanmar: a cheap hotspot getting even hotter
Production in Myanmar has almost never been easy due to political circumstances. After the country experienced a boom in textile manufacturing with the beginning of the democratic process in 2012, the situation has worsened since the military coup on February 1 of this year to such an extent that a ...
-
News briefs
Deuter expands its existing retail training services with e-learnings
In the future, retail staff will have the opportunity to use Deuter’s sales training via a central online platform. The German company’s new online service is freely available to the entire retail sector. Deuter developed its training program more than 10 years ago to support sales staff with detailed and ...
-
News briefs
Deuter introduces new look
After 37 years of constant branding, German backpack and sleeping bag specialist Deuter is introducing its new brand design and logo with the new 2021 spring collections. The new, clean and modern logo is only the fifth in the brand’s more than 120-year history. Alongside the younger ...
-
News briefs
Deuter receives eighth consecutive FWF Leader status
Source: Deuter / Vina Duke I made your bag For its 2019/20 fiscal year and the eighth time in a row, Deuter has received the Leader status from the Dutch non-profit organization Fair Wear Foundation (FWF). For years, the German backpack and sleeping bag specialist has consistently ...
-
News briefs
Deuter distribution in France to be handled by new Schwan-Stabilo subsidiary
Deuter announced that all product distribution for the German backpack brand will be handled in the future by Deuter’s owner Schwan-Stabilo’s new subsidiary, Schwan-Stabilo Outdoor France, which was founded in September 2019. In December 2020, Gregory Allali took over the position of country manager France at Deuter Sport. Allali previously ...
-
Article
Deuter publishes social report 2019/20
German backpack specialist Deuter has published its social report for the 2019/2020 fiscal year. With the Covid-19 pandemic, the year was a real challenge in terms of social responsibility. Above all, Deuter made the health and safety of all employees and suppliers a top priority. Measures adopted jointly with all ...
-
News briefs
Deuter takes second place at German Sustainability Award for corporate partnerships
Together with the German Federal Ministry for Economic Cooperation and Development (BMZ), exemplary partnerships between companies from the textile industry based in Germany and in developing countries were now honored with the German Sustainability Award Corporate Partnerships 2021. The award is the most prestigious award in Germany and one of ...
-
Article
Outdoor stands out at Schwan Stabilo
The outdoor division of the German Schwan Stabilo Group recorded a drop in revenues for its financial year ended June 30, 2020, due to pandemic-related lockdowns from mid March to early May 2020. Sales declined by 5.1 percent from the previous year to €159.7 million. All four brands in the ...
-
News briefs
Deuter’s Green Friday 2020
The German backpack specialist Deuter is donating 10 percent of its brand online store turnover between Nov. 27 and 29 to the ALPs Project of the non-profit sustainability research institute European Research Institute (ERI). ALPs is one of the European Outdoor Conservation Association’s (EOCA) funded projects for 2020. The aim ...
-
News briefs
“German Outdoor Brands” retail training goes digital
In 2019, the German brands Deuter, Lowa and Leki launched joint training courses for their retail partners under the name “German Outdoor Brands.” Since the planned 2020 roadshow with corresponding clinics at eight locations throughout Germany could not take place due to the pandemic, video trainings are now available as ...
-
News briefs
Deuter supports trash removal in the mountains
German backpack specialist Deuter is supporting the Austrian association #estutnichtweh (“it does not hurt”), which takes care of garbage collection in the mountains, by providing different backpack models. The association also uses other tools, all donated by various supporting partners: The trash goes into “Drecksackerl” (reusable trash bags); the hands ...
-
Article
Bicycle donations make a difference in developing countries
As part of the company’s corporate responsibility program, the Danish shoe brand Ecco is donating bicycles to children in Vietnam. While this is just one of the aid projects - others include donating school supplies to schools in Thailand or funding mobile libraries in Indonesia - it is a great ...
-
News briefs
Deuter grants three mountain and ski guide scholarships
Backpack specialist Deuter is raffling off three scholarships for the demanding and diversified qualifying examination to become a state-certified mountain and ski guide among outdoor enthusiasts who want to turn their passion into a profession. Deuter will pay the course fee of €1,000 for the first three winners; places four ...
-
News briefs
Deuter offers Lonely Planet guide as sales incentive
The German backpack specialist Deuter, together with participating retailers in Germany, Switzerland and Austria, has launched a cooperation campaign with Lonely Planet until March 31, 2021: When buying an Aircontact Pro (men’s or women’s SL model), one of the brand’s trekking classics, the consumer receives a Lonely Planet guide of ...
- Previous Page
- Page1
- Page2
- Page3
- Page4
- Next Page