All USA articles – Page 13
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News briefs
OIA announces board election results
The U.S. Outdoor Industry Association’s (OIA) annual board elections ended May 28 with the election of Toad&Co CMO Sarah Matt and Merrell CMO Janice Tennan as new board members. They will begin their three-year terms in July. The election also resulted in the re-election of BioLite CEO and co-founder Jonathan ...
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News briefs
U.S. outdoor industry applauds governmental proposal to expand funding for Great American Outdoors Act
U.S. Outdoor Industry Association (OIA) has welcomed the U.S. Departments of Interior and Agriculture’s Fiscal Year 2022 proposal to allocate $2.8 billion in funding for projects authorized in the Great American Outdoors Act, a landmark conservation legislation. OIA applauded the Biden Administration’s continued commitment to outdoor recreation and business and ...
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News briefsComfort for camping newcomers: Outdoorsy invests in Collective Retreats
With the camping travel market booming and the “glamping” theme being promoted by the tourism industry for some time now, Texas-based RV rental company Outdoorsy is entering the luxury camping business. The company, whose offerings are also bookable online for Australians, New Zealanders, Canadians, Britons, Germans, French, Italians and Spaniards, ...
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News briefsGregory introduces plus-size backpacks in partnership with Unlikely Hikers
U.S. backpack specialist Gregory has just unveiled an industry first for the U.S. and Canadian markets with its new Plus Size Collection. The collection comes at a time when more and more people are spending time outdoors as a result of the ongoing pandemic. It addresses size gaps and offers ...
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News briefs
Outdoor Research strengthens its military and tactical segment with new hire
This month, Outdoor Research (OR) hired David Hein as GM of military and tactical. Hein comes to OR from 5.11 Tactical, where he spent 12 years as vice president and GM, among other positions. Prior to that, Hein spent more than a decade at Dickies. OR has been in the ...
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News briefs
Patagonia installs Source water technology in Hawaii store
In an attempt to raise awareness of the global water crisis, Patagonia will use Source Hydropanels to give customers and employees of its Honolulu store premium and sustainably produced drinking water. Using sunlight and air as the only inputs, the Source technology pulls pure, clean and infinitely renewable water vapor ...
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News briefsprAna calls for people to give up eco-unfriendly habits
As part of a three-week campaign, U.S. brand prAna wants to inspire people to rethink their daily lives and identify an environmentally harmful habit they can give up. They are then asked to post their personal pledge with a photo or video on Twitter, Instagram or Facebook using #NotGoingTo and ...
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News briefsWildberries launches in the U.S.
Russia’s largest online retailer, Wildberries, has entered the U.S. market, expanding its presence to 14 countries. The company has been active in increasing its international presence this year, with the launch of its German online store in January and France, Italy and Spain one month later. In 2020, the platform’s ...
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ArticleU.S. companies demand climate action from Biden administration
310 U.S. businesses have signed an open letter demanding that the Biden Administration makes every effort to achieve a 50 percent reduction in emissions by 2030. The open letter was organized by the We Mean Business Coalition, a global coalition of nonprofits working with businesses around the world to take ...
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News briefsSmartwool turns old socks into dog beds; kick-off of new circular strategy in the U.S.
Smartwool, the Denver-based merino wool apparel manufacturer and a brand of VF Corp., has set a strategic goal to make all of its products circular by 2030. The Smartwool Second Cut Project is designed to help create a more circular supply chain that extends the life of raw materials, representing ...
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ArticleGfK survey in the USA sees brand loyalty as payoff for intelligent consumer approach
In a survey of 1,000 U.S. residents, market research institute GfK asked consumers about their brand loyalty and trust in brands and retailers in relation to data security, as well as soft parameters such as CSR and political issues. According to the study, one of the social changes that the ...
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News briefs
Vibram North America undergoes management changes
Italian outsole specialist Vibram has announced several changes to its North American leadership team. It said this is part of its long-term organizational strategy to align the company for growth. Tammy Vrahopoulos, a former Deloitte employee and HR strategy consultant, has been hired as the company’s VP of human resources. ...
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News briefs
REI limits adventure travel to home country
This summer, U.S.-based retail and outdoor services provider REI plans to fully focus its adventure travel efforts on the United States. The Seattle-based cooperative announced it will cancel all international travel after May 21 and issue full refunds to travelers who booked in advance. REI also said the decision was ...
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News briefsEnve Composites offers first custom carbon frames “Made in USA”
Since Amer Sports was acquired by Chinese sporting goods multi Anta Sports in 2019, the Finns (following the Mavic sale in mid-2019) have had only one bike product left in their portfolio. Now Enve Composites, one of the leading exponents of the finest carbon bicycle wheelsets and components among carbon ...
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News briefs
Lowa now offers its resole service in the U.S.
Lowa has created a new “Repair and Resole” program in the U.S. that operates through an online system. Customers who want to repair or preserve their Lowa boots can now place a repair/resole order online to have the products refurbished by Lowa factory craftsmen in Germany. The company gives an ...
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News briefsU.S. outdoor community supports Biden’s staff pick
In the Trump years, public and political activism by prominent players in the outdoor community has become almost a tradition – whether it was the move of the Outdoor Retailer trade show from Salt Lake City, Utah, to Denver, Colorado, in 2017 in protest of the Bears Ears National Monument ...
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News briefsSIA announces dates and pricing for U.S. consumer snowsports festivals this fall
Snowsports Industries America (SIA) has launched exhibitor pre-registration for its winter outdoor consumer shows, the Snowbound Festivals. Unlike previous consumer shows, the Snowbound Festivals are designed to be “premium, multi-sensory, immersive experiences featuring the latest products, legendary athletes, top resorts, film premieres, shopping, music, art, food, and the biggest winter ...
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News briefsVF and Pensole offer corporate apprenticeship program for BIPOC students
As part of its ongoing commitment to racial equity, VF Corp. brands Timberland, Vans and The North Face, in partnership with Portland-based footwear design academy Pensole Academy, have launched a new educational program in the U.S. called ”DiverCity x DESIGN.” The program provides unique access to professional design experience and ...
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News briefsClimbing community confirms participation in first The Big Gear Show
Organizers of The Big Gear Show have announced that Petzl, Scarpa North America, La Sportiva, Liberty Mountain’s Edelweiss, Singing Rock, Grivel, Beal, Cypher, Kong and Eldorado Climbing have agreed to exhibit at the inaugural event Aug. 3-5 in Park City, Utah. With the Olympic debut of indoor climbing coming just ...
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News briefs
NPD Group names winners of inaugural Outdoor Sports Industry Performance Awards
The NPD Group has announced the winners of its first Outdoor Sports Industry Performance Awards. The awards recognize the fastest-growing brands of 2020 in key outdoor categories in the U.S., including snowsports equipment. This is according to NPD’s Retail Tracking Service, which collects data from more than 600,000 retail stores ...
